This function focuses on hiring the right talent for the right jobs.
The 4 Ps include product, promotion, price, and this.
What is place?
A management style where a leader prefers collaboration, feedback, and shared responsibilities.
What is Democratic?
Includes providing product knowledge, customer service, and persuasion.
What is selling?
Following Coca-cola as the #1 drank soft drink in the US, this beverage shares 2nd place with Pepsi.
What is Dr. Pepper?
This function dictates the chain of command, typically displayed in a chart. Think designating who reports to whom.
What is Organize?
Includes warranties, branding, and features.
The process of controlling and making decisions about a business.
What is management?
A store decides to phase out an underperforming product and search for new products that will appeal better to their target market.
What is product-service management?
Marketing is a relationship between buyers and these.
What are sellers?
Training, mentoring, and relaying important information to keep channels of communication open falls under this function.
What is Lead/Direct?
Determining profit margins and how much customers will pay for your product/service is this "P".
What is price?
A hands-off manager embodies this style.
What is laissez-faire?
A cereal company conducts a blind taste test with volunteer consumers to determine which cereals they prefer.
What is marketing-information management?
This exists when two (or more) things need or rely upon one another
What is interdependence?
This function includes creating strategic, tactical, and day-to-day goals and how to implement them.
What is Planning?
Ads, PR, displays, and selling to name a few.
What is promotion?
This type of leader enjoys a high level of control and decision-making.
What is authoritarian?
Expanding your brick-and-mortar store to also include an online store is an example of this function.
What is channel management?
How people create and manage relationships.
What is human relations?
Responsibilities include: monitoring progress of business goals, evaluating employees, and making corrections
What is Control?
Includes online retailers and social media shops such as TikTok Shop.
What is place?
This person teaches or gives help and advice to a less-experienced person or group.
What is a mentor?
Evaluating your company's strengths, weaknesses, competitors, and the economy to help create your marketing strategies.
What is market planning?
The number of pets Mrs. Burns has
What is 2 cats and 1 dog?