Requested by investors
Business Plan or Pitch Book
Technology that enabled rapid increase in globalization
Shipping containers
How class starts most days
In the News
Starts with a video
Phone Fob
Winner of men's and women's Bean Pot in 2023
Northeastern Huskies
Value Proposition
Statement that summarizes why a customer would choose your product or service.
4 Ps of Marketing
Product, Price, Place, and Promotion
Highest earner in Food Truck Challenge
Danielle in regular play; Nolan in bonus round
Convenience and budget friendly prices
Bon Voyage Bistro
December 16
Date of annual reenactment of Boston Tea Party
Online community for investors
Wefunder
Two parts of SWOT that focus on a company's internal capabilities.
Strengths and Weaknesses
Topic for podcast
Diversity
Product Concept video
Shoe Armor
Red, Green, Orange, Blue
Colors of the subway lines
Course case
ModMask
Subset of all possible customers that company thinks may be most receptive to product.
Target Market
ESG
Environmental, Social, Governance
Oklahoma
Location of Drips manufacturing facility
Mayor of Boston
Michelle Wu
Where many business ideas come from
Identifying a need or solving a problem.
Two considerations when selecting a supplier.
Price, transportation costs, lead time, product quality, reliability, and reputation.
Iceberg Model
Internal or subconscious part of culture is below the surface and includes beliefs values, and thought patterns.
10% growth rate
Average annual growth for food truck industry
Sticky substance that killed 21 people in 1919
Molasses