Business Ownership
Name 3 of the 4 types of business ownership
What is...Sole Proprietor, Partnership, LLC & Corporation
What is a market?
What is...a person or group who is willing and able to buy a product/service
Who is in "charge" of companies social media?
Who is...the customers
What is...directly communicating with your potential customers
What is the capital of New Hampshire?
What is...Concord
What is an advantage of a sole proprietorship?
What is...flexibility, owner makes all decisions & owner gets to keep all of the profits
Name 3 of the 4 elements of the marketing mix
What is...Product, Price, Place and Promotion
How are great brands built?
What is...slowly and over time
What is mass marketing?
What is...attempting to appeal to the entire market
What are the three state funded universities?
What is...UNH, Plymouth State and Keene State
Name a disadvantage of a partnership?
What is...shared profits, liability and partner disagreements
Marketers must consider what price ________ charge for similar products?
What is...competitors
Name 2 of the 8 marketing functions
What is...marketing planning, marketing information management, selling, customer service, product management, 4 Ps
What does SWOT stand for?
What year did the old man of the mountain collapse?
What is...2003
What is the biggest advantage of creating an LLC?
What is...separation of personal and business assets
What is the goal of the Place (distribution) element of the marketing mix?
What is...creating convenience or an easier way to get the products to consumers
What is customer service?
What is...the individual attention provided to customers throughout their time as a customer
What does B2B stand for?
What is...Business to Business
Who is the governor of NH?
Who is...Kelly Ayotte
In a corporate structure who cares the most about profits?
How much did Coca-Cola spend on advertising in 2019?
What is...$4.25 billion
Who famously said, "without promotion, something terrible happens...nothing"
Who is...PT Barnum of Barnum and Bailey Circus
What is market segmentation?
What is...sorting people into groups based on like characteristics
NH was the _______ state to join the union?
What is...9th