Howard Schultz helped turn this small Seattle coffee company into a global brand with over 30,000 stores.
Starbucks
The group of people a business is trying to sell to is called its what?
Target Market
If you borrow money from a bank, what is the extra percentage you have to pay back called?
Interest
A brand-new idea or invention that improves something is called what?
Innovation
Daymond John started selling hats on the streets of Queens before growing his clothing line into a worldwide brand.
FUBU
The “Just Do It” slogan is part of Nike’s what?
Brand/Branding
What is the money called that someone invests in a new business to help it grow?
Capital
When Chipotle opened stores in new countries, that was business what?
Scaling/Expansion
Evan Spiegel co-founded this app that made disappearing photos and streaks a trend among teenagers.
Snapchat
A company slogan is part of building its what?
Brand/Brand Identity
What’s it called when a business spends more money than it earns?
Loss
A quick sample version of a product used to test an idea is called what?
Prototype
Daniel Ek created this music-streaming platform that changed the way people listen to playlists and podcasts.
Spotify
TikTok ads that try to sell you skincare or energy drinks are an example of what marketing activity?
Promotion
In finance, ROI stands for what?
Return on Investment
A short speech designed to quickly explain your business idea is called what?
Elevator Pitch
Reed Hastings co-founded this company that began by mailing DVDs and later transformed into one of the biggest streaming services in the world.
Netflix
When companies track what teens buy or post on social media to create new products, that’s called what?
Market Research
When a person invests money in a business in exchange for a share of ownership, what is that share called?
Equity
If one company buys another, this is called a business what?
Acquisition/Merger