Intro Pitch
What are the four key parts of a basic introduction in a pitch?
Name, position title, company, and a polite greeting.
How many stages are in the customer journey?
5
What is the main goal of an elevator pitch?
To quickly and clearly communicate the value of your idea, product, or service—and spark interest from your audience.
True or False
One of the judges at Proving Grounds owns restaurants all over Columbia, even including Jakes?
True
On average should an elevator pitch be?
30 to 60 seconds long
What stage does a customer become aware of your brand and products?
Awareness stage
Why is it called an "elevator" pitch?
Because it should be short enough to deliver during a brief elevator ride
Where was this event held?
The Sonoco Pavillion from 2-4
Why is it important to personalize the introduction?
It builds trust, shows you’ve done your research, and grabs attention.
What stage is related to keeping customers, even after the sale?
Retention
What are the elements of an "elevator pitch"?
Intro, Problem, Solution, Value Proposition, Call of Action
True or False
On a pitch deck you should avoid putting too much on each slide.
True
What role does tone and body language play during your opening line?
They convey confidence, enthusiasm, and professionalism—setting the tone for the rest of the pitch.
What are the stages of the customer journey?
Awareness, consideration, purchase, retention, advocacy
True or False: You should include complex technical terms in your elevator pitch.
False
This section on the pitch deck shows how your company plans to make money.
Business model
Create your own intro pitch using the format from the slides.
“Hi I’m ..... , a ..... student at the University of South Carolina.It’s great to meet you!”
What are possible ways you can encourage further advocacy?
Referal bonuses, loyalty programs or special deals
Rewrite this weak elevator pitch to make it stronger:
“I work in marketing and help companies with stuff like social media and ads.”
A stronger version will:
Clearly states your role
Highlights who you help
Explains what you do
Emphasizes results or impact
What pitch won the fan favorite award at Proving Grounds?
Melt cookies