🧭 Business Beyond Borders
Which country is home to the world’s oldest operating stock exchange?
Netherlands
Who is credited with inventing the telephone?
Alexander Graham Bell
Which company started as a bookseller before becoming a tech giant?
Amazon
In cybersecurity, what is the term for the fraudulent practice of sending emails or messages pretending to be from reputable companies to trick individuals into revealing personal information, such as passwords and credit card numbers?
Phishing
What common industry metric, expressed as a ratio, measures how efficiently a data center uses energy, with a perfect score being 1.0?
PUE
Which European city is known for hosting the World Economic Forum annually?
Davos
This British computer scientist is credited with inventing the World Wide Web in 1989 while working at CERN in Switzerland, fundamentally changing how the world connects and shares information.
Tim Berners-Lee
The iconic "swoosh" logo of which American sportswear giant was designed in 1971 by a university student for a payment of just $35?
Nike
Every time you visit a website, your computer uses this system, often called the "phonebook of the internet," to translate a human-readable domain name (like https://www.google.com/search?q=google.com) into a machine-readable IP address. What does the acronym for this system, DNS, stand for?
Domain Name System
The Uptime Institute certifies data centers into four tiers based on redundancy. Which tier represents the highest level of fault tolerance and availability, typically with 2N+1 fully redundant infrastructure?
Tier IV
Which Asian country is known for its ‘keiretsu’ corporate structure?
Japan
The discovery of penicillin, which revolutionized modern medicine by introducing antibiotics, is credited to which Scottish scientist in 1928?
Alexander Fleming
What major European food and beverage company, headquartered in Switzerland, began its journey in 1866 by developing one of the first infant cereals?
Nestlé
What is the term for a harmless substance or treatment that can produce real physiological effects simply because the patient believes it is a real treatment?
The Placebo Effect
hat is the term for the practice of designing and operating data centers to minimize their environmental impact, focusing on energy efficiency and the use of renewable energy sources?
A "Green Data Center"
Which American retail giant, headquartered in Bentonville, Arkansas, acquired India's leading e-commerce platform, Flipkart, in 2018 for $16 billion?
Walmart
The "C" programming language, developed in the early 1970s at Bell Labs in the USA, became one of the most influential programming languages in history and formed the basis for later languages like C++ and Java. Who was its principal developer?
Dennis Ritchie
Which company’s logo features a hidden arrow between the letters?
FedEx
What psychological concept describes the tendency to seek out information that confirms our beliefs?
Confirmation bias
In the context of high-availability data centers, what specific type of power backup system provides continuous, high-quality power using the kinetic energy of a spinning flywheel, often used as an alternative or supplement to traditional battery-based UPS systems?
A DRUPS (Diesel Rotary Uninterruptible Power Supply)
When the American car brand Chevrolet launched its "Nova" model in Spanish-speaking markets, it famously overlooked that "no va" in Spanish translates to what unfortunate phrase?
"It doesn't go"
What was the first product sold by Sony?
Rice cooker
Which company famously pivoted from selling playing cards to electronics and video games?
Nintendo
What cognitive bias leads people to overestimate their own abilities?
Dunning-Kruger effect
ASHRAE provides critical guidelines for the ideal temperature and humidity ranges within a data center to ensure optimal equipment performance. What does the acronym ASHRAE stand for?
American Society of Heating, Refrigerating and Air-Conditioning Engineers.