Glocalize Me
What is unique in every coutry?
Culture
asdf
IMC Tools
this over quantity
Quality
used for marketing also used for the environment
sustainability
opposite of long haul
Short-haul
What forms between a girl and a boy
Relationship
what makes a brand tick?
Differentiation/USP
What is stuck in the middle?
Middle-class
filipino word for stingy
kuripot
what do filipinos look at 9 hours a day
Social Media
used to increase profit without sales
Cost-cutting
what must be consistent in all marketing campaigns?
Key Message
Piso fare
Budget Travel
What is the process of making everything the same?
Standardization
brand associations
as a brand to be the first choice
When a chameleon changes its colr to its environment it goes through...
Adaptation
Sales Promotions
"i think that brand is better"
brand equity
Other word for consistency
Coherence
A travel but not for vacation
Business Travel