Definitions
Strategies
Leadership Characteristics
Values
100

What is Authentic Leadership?

A leadership approach that emphasizes honesty and vulnerability. 

100

What is Cause Washing? 

Inauthentic cause marketing, which occurs when a company’s demonstrated practices don’t match the values it’s purporting to uphold or support by aligning itself with a nonprofit or social cause. 

100

What are the characteristics of a Servant Leader? 

Servant leaders put the needs of others first and help people develop as much and perform and highly as possible. 

100

What are core values? 

A person or organization’s fundamental and most important moral beliefs, which serve to guide all decisions, actions, and goals. 

200

What is a Coalition?

An alliance formed between entities or groups, especially for some temporary and specific reason. 

200

What is Cradle to Grave? 

The practice of taking responsibility for disposing of the goods one produces once consumers are done with them. 

200

What are some of the main categories of CRS practices?

Environmental sustainability, philanthropy, ethical labor practices, and volunteering. 

200

What is Blended Value? 

A premise that states that it makes no sense to think of the economic or financial value as separate from the social and environmental value 

300

What is Corporate Social Responsibility?

A business’s effort to measure and control its effects on the greater environment and society in which it operates. 

300

What is conscious leadership?

The practice of guiding a group from a heightened state of internal and external awareness. 

300

What are the characteristics of an authentic leader? 

Most practitioners agree that authentic leaders are self-aware, genuine, heart-centered, and focused on results related to an ethical mission. 

300

What is considered to be a basic human need and is increasingly sough after in company cultures? 

Belonging 

400

What is an evergreen business? 

A purpose-driven company that plans to remain privately owned, focuses on long-term outcomes, and avoids raising capital that puts money before mission. 

400

What is open-hiring? 

A Human Resources and community development technique in which certain job openings in the business are offered to the next person on a waiting line with no background checks or interview process. 

400

What kind of company is characterized by a democratic governing structure in which each user-owner receives one equal vote? 

A Cooperative

400

What is an approach to innovation adopted by many companies that seeks sustainable solutions to human challenges by emulating nature’s patterns and strategies? 

Biomimicry

500

What are the UN Development Goals? 

These are 17 global goals, established by all 193 members of the United Nations in 2015m lay out a path to creating the world we want for the wellbeing of all by 2030. 

500

What is short-termism?

Excessive focus on short-term results at the expense of long-term interests. 

500

What do Conscious Companies integrate into their business strategies and operations? 

Conscious Companies integrate solving social problems not just into their marketing plans but also into their full business strategies and operations. 

500

What is SRI?

Socially Responsible Investmement 

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