We all have the right to express ourselves as long as we do not __________ others' rights.
A. respect
B. violate
C. support
D. influence
WHAT IS: B. violate
Which of the following is a requirement for an effective negotiation:
A. Impatience
B. Mutual respect
C. Inflexibility
D. Undefined goals
WHAT IS: B. Mutual respect
Reece works for a hotel, and many of his customers are business travelers. When he learns that a customer is traveling for work, he automatically shows them where the hotel's business center is. Reece is:
A. using secondary marketing data.
B. making unfair judgements.
C. anticipating unspoken customer needs.
D. using an aggressive selling tactic.
WHAT IS: C. anticipating unspoken customer needs.
When Amber walked by Ryan's desk, she noticed that Ryan was raking his left hand through his hair, that his face was red, and that he kept hitting the enter button on his keyboard with his right hand, while frowning at his computer screen. Based on his nonverbal cues, Amber would probably assume that Ryan was
A. patient.
B. frustrated.
C. bored.
D. enthusiastic.
WHAT IS: B. frustrated.
What do many hotel chains sell that provides the buyers or users with flexibility to make reservations at their convenience?
A. Spa points
B. Gift cards
C. Contest passes
D. Keyless cards
WHAT IS: B. Gift cards
Which of the following is an effective technological tool for businesspeople to use to share explicit knowledge simultaneously with coworkers who are in different geographic locations:
A. Filters
B. Webcam
C. Hyperlinks
D. Kiosk
WHAT IS: B. Webcam
Which of the following processes helps aspiring entrepreneurs generate venture ideas:
A. Financial planning
B. Decision-making
C. Goal setting
D. Creative thinking
WHAT IS: D. Creative thinking
Which of the following is an example of a demographic trend:
A. Rising interest rates
B. Shifting political climates
C. The aging of the population
D. A concern for fitness and health
WHAT IS: C. The aging of the population
What is an advantage of verbal communication?
A. You use passive listening skills to understand the message.
B. Tone of voice can be used to express emotions and thoughts.
C. It focuses attention on facial expressions rather than words to express enthusiasm.
D. People must see you to understand the intent of your message.
WHAT IS: B. Tone of voice can be used to express emotions and thoughts.
Coca-Cola's "Always the real thing" campaign is an example of what type of promotion?
A. Taste
B. Company
C. Product
D. Service
WHAT IS: C. Product
Two salespeople show little interest in their own activities as well as the activities of others. What type of attitude is being exhibited by the salespeople?
A. Positive
B. Constructive
C. Indifferent
D. Pessimistic
WHAT IS: C. Indifferent
Zander owns a company that buys tea from other companies in China and sells it to grocery stores. Zander's company is a(n) :
A. industrial user.
B. retailer.
C. producer.
D. wholesaler.
WHAT IS: B. retailer.
Which of the following is the most important question to ask guests who call to make a hotel reservation:
A. Do you require an accessible room?
B. What is your reason for traveling?
C. Do you have any dietary preferences?
D. How will you be arriving to the hotel?
WHAT IS: A. Do you require an accessible room?
3. Which of the following would probably use a longer channel of distribution than the others:
A. A bag of oranges
B. A printing press
C. An airplane
D. A bottle of shampoo
WHAT IS: D. A bottle of shampoo
The primary reason that people lose or leave their jobs is that they have
A. difficulty understanding their jobs.
B. difficulty getting along with others.
C. poor self-esteem.
D. poor job performance.
WHAT IS: B. difficulty getting along with others.
A responsible person who accepts a job with a company is giving the business a:
A. proposal.
B. challenge.
C. promise.
D. guarantee.
WHAT IS: C. promise.
Troy has discovered an innovative technology with huge growth potential. He needs $1,000,000 in funding and expert technical advice to launch his business venture. What funding source would be best for him to pursue?
A. Commercial bank
B. Angel investor
C. Family and friends
D. Venture capitalist
WHAT IS: D. Venture capitalist
Sheila decides to invest some of her money. She doesn't like to take big risks, and she wants to be able to access all of her money at all times. She also doesn't mind not earning much interest. Sheila should invest her money in a
A. certificate of deposit (CD).
B. stock.
C. savings account.
D. money market account (MMA).
WHAT IS: C. savings account.
Coca-Cola, General Mills, and Pillsbury are examples of __________ brands.
A. generic
B. national
C. private
D. unprotected
WHAT IS: B. national
Which of the following is a result of an achievement orientation:
A. Less risk-taking
B. Lower standards
C. Continuous improvement
D. Automatic raises and promotions
WHAT IS: C. Continuous improvement
Which of the following is a measure of how well a business generates cash flow:
A. Accounts receivable
B. Return on capital
C. Capital structure
D. Accounts payable
WHAT IS: B. Return on capital
A small business that accepts credit cards pays a fee of 4.25% of its total credit sales. Calculate the credit charges if the business sells $12,500 one month.
A. $505.00
B. $518.75
C. $531.25
D. $562.50
WHAT IS: C. $531.25
Every time a customer pays with a credit card, the employees at Windsor Bar and Grille ask to see identification to
A. encourage cash payments.
B. prevent fraud.
C. know whom to charge.
D. comply with the law.
WHAT IS: B. prevent fraud.
A memorandum is typically used for communication that takes place:
A. within a business.
B. among competitors.
C. infrequently.
D. between friends.
WHAT IS: A. within a business.
The government does not tax the money placed in an individual retirement account (IRA) until it is withdrawn for its designated use. This money is an example of
A. capital gains revenue.
B. tax-deferred income.
C. dual taxation on earnings.
D. tax-exempt funds.
WHAT IS: B. tax-deferred income.