Marketing & Social Media
Your property should be posting to social media ____ times per week.
What is 2, 3 or 5 times? (Based on property type & size!)
Name the saying that will help you keep closing in mind throughout communications with prospects. (Hint: A.B.C.!)
What is "Always be Closing"!
Objections are a.....
What is Sign of interest?
What is 25%?
We should always answer the phone with a _____ to sound genuine and excited!
What is a SMILE?
Building this program will appeal to both residents and prospects alike!
What is The VIP Program?
You should add this to get prospects to take action right away.
What is Urgency?
This method of overcoming objections helps to validate the prospects feelings and then provide a solution.
What is Feel, Felt, Found?
This part of Knock shows you first time contacts, pending appointments, and follow ups for the day.
What is the Today page?
These questions help you to get to know your prospect as a person.
What are rapport questions?
Building this program helps you connect with key businesses in the area whose employees meet your rental criteria.
What is the Preferred Employer Program?
This is the best method to get to know your prospects and encourage them to lease at your community.
What is creating a connection?
This method of overcoming objections helps you learn more about what the prospects concern is.
What is Gathering Information?
This is the benchmark for closing.
What is 50%?
This helps you to reach back out to the prospect with tour reminders or follow ups.
What is gathering contact information?
This marketing strategy reaches the masses and is relatively affordable!
What is grassroots marketing?
This is the best method to get the reservation before your prospect leaves at the end of their tour.
What is closing in the leasing office?
This method of overcoming objections helps you present a particular part of your community and how it will be good for your prospect.
What is Feature, Benefit?
This report allows you to see the percentages of prospects to tours, and tours to leases!
What is the Conversion report?
This helps you to schedule a tour and ask for the reservation on the call.
What is adding urgency?
These numbers allow Knock to sort and label all first-time prospect calls by ad source.
What are Knock Tracking Numbers?
Name 5 of the 10 closing techniques.
What is Urgency, Summary, Assumptive, Personal, Waitlist, Courtesy Hold, If I Could, Would You, Incentive, Tag Team, and In Model?
What are the two MOST important things when overcoming objections?
What are Building Rapport and Asking for Must Haves?
When responding to an E-Lead, we should always _____ to show the prospect we're paying attention to their needs and preferences.
What is personalize/customize the reponse?
This part of the call is dedicated to finding common ground with the prospect and having a genuine conversation.
What is creating a connection?