OSO
What does OSO mean?
Organic Search Optimization
What is the minimum to split a budget?
$500 Ad Spend
If your account is juiced, but not spending what should you check?
Bids
How many post go out in a month?
2x a week or 8 total
Does the OSO package include Google Ads Management?
It includes Google Business Profile Management
When would you recommend upgrading from a grow package to a Juice pkg?
When an agent is interested in Branding and wants to Youtube, Google, Facebook and Instagram display ads. If their a minimum budget of $300 requires an increase of $200 totaling Juice min of $500
What is the recommended minimum budget for Facebook?
$100/150
What should you be checking on your ads account for the check blend/account task?
Check to see if account is spending, bids, CTR and CPC
What keywords show buyers intent?
Branded Quote Keywords
Does the First Monthly Meeting with an OSO agent include a consultant?
OSO clients are Organic Search only and will not have a consultant on the call
Is the 3% included in the total ad spend on Harvest?
Yes
When would we suggest MS to an agent?
When an agent is in a competitive state and wants cheaper leads
Should you start to optimize a GBP before verification?
It's not recommended. It may slow down the verification process.
How much is an OSO package?
$250 a month or $2700
If an agent can't write Home due to restrictions and Auto is turned off, but they need to meet their quota for EOY...what would you suggest?
Renters and Auto Call Only
When adjusting Bids should you change on a Ads group level or a Campaign level?
Campaign level
Why is a 5 Star review on Yelp important?
It helps with Apple Maps
Is the 3% shown on the advertising tab on the Patch?
It's not shown on the total however it is shown in the Rollover amount