Name our Core Values
Relationships
Integrity
Solutions
Service
Execution
Marketplace where lenders and investors buy and sell home loans and servicing rights.
Secondary Market
Interest calculated on both the principal and interest previously earned.
Compound Interest
The type of DDA account that offers a more competitive interest rate than a regular DDA account.
Money Market Account
Or Kasasa Account
The number of steps in the Proven Processes that FNB Follows.
7
Intro and Discovery
System Entry
Qualify and Match
Proposal and Alignment
Execute
Onboard
Active Account Management
The number of categories in our Target Markets.
4
Small Business
Mortgage Intermediaries or Mortgage Brokers
SBA Intermediaries
Equipment Dealers/Vendors
Buying or selling one or more deals to another lender is called…..
Syndication
A method for determining how long it will take your money to double in an account with compound interest.
The Rule of 72
The idea that money today is worth more than that same amount of money tomorrow.
The time value of money
The process we follow from introduction to client retention.
The Proven Process
State the 2030 Core Target
We are 100% focused on complete customer relationships.
A type of loan secured by real estate, vehicle or other assets.
Collateralized Loan
The agency that will insure bank deposits and for how much.
FDIC for $250,000
Money left over after all of your fixed and variable expenses have been paid for.
Surplus or discretionary income
What our Proven Process is informally called.
Falcon Difference
.62%
A loan that is supported only by the borrowers credit worthiness rather than by a type of collateral.
Unsecured Loan
The number of debit card transactions that need to happen during a cycle to qualify for Kasasa rewards.
15
The ability to purchase or invest, usually depending on income.
Capacity
What is the last step of our proven process?
There is no last step – we continue with active account management
This is our Pre-Tax Income goal for December 31, 2025
$8 Million
According to the Salesforce Business Banking Process – how many steps are there?
7
Pre-Analysis, In Underwriting, Underwriting Complete, Approval, Loan Processing, Post Closing, Closed
A line of credit offered by banks to their customers if they make a purchase for something that costs more than the amount of money they have in their account.
Ready Reserve Line of Credit
Three factors used to determine deposit interest rates.
Current Market
Competition
Feds
Internal growth
Profitability needs
According to Traction- there are two key steps that leadership teams must take in order to systemize their core processes.
1-identify, simplify and document all of the core processes within the business
2- ensure that everyone in the organization follows these processes