Chapter 2
Chapter 2
Chapter 14
Chapter 14
Chapter 13
100
Skills that are desirable for qualities for certain forms of employment that dont depend on aquired knowledge are?
soft skills
100
____ skills are used to foloow established protocals, operate equipment, maintain facilities, and utilize computer systems.
Hard skills
100
Why is it good for business to upgrade sale?
To increase revenue
100
What events focus on events involving food and other actvities typically available to family groups, company outings, and organizational events.
Catered event sales
100
The rules or standards governing the conduct of a person or the conduct of the members of a profession.
Ethics
200
In a hotel who helps house-keeping maintain rooms?
Maintenance
200
What is skilled level?
The next step in developing specific skills and capabilities that can be transferred for one position.
200
_________ Selling is the technique of selling additional products to an exsisting client.
cross selling
200
Sales tactic of visiting or phoning potential clients who arent expection to be contacted by a sales person is a what?
Cold call
200
What is direct marketing?
Messages are communicated directly to guests in a specific target market.
300
What industry offers a wider choice of career options then most?
Hospitality and Tourism
300
Who manages hourly and supervisory level of employee?
Management and Supervisor
300
____ selling influences guest choice by highlighting a variety of options using words that describe the item to make it appealing.
Suggestive Selling
300
______ selling is encouraging clients or guests to upgrade to a more expensive thing.
Up-selling
300
What are the four p's of marketing plan.
Product, place, price and promotion
400
Exploring career options is important because?
Because type of business people choose for their first career has strong influence on their future.
400
What is expertise building?
Developing knowledge and skills required to perform on the job at the highest level.
400
What is a strategic alliance?
Allows businesses targeting the same market to work together
400
What are the two main interent prospecting tools?
Online lead generations and customer relationship management
400
How many decisions does the marketing team make during the creation of a marketing strategy?
3
500
When exploring a potential career option you should what?
Learn as much as possible before making a final decision.
500
commercial cafeterias
What is an example of food service?
500
____ sales focus on providing all aspects of a comvention or conference groups needs including, hotel rooms, meeting space, and meals.
Convention and conference sales.
500
What does CRM mean?
Customer relationship management.
500
What is the ROI formula?
Gain for investment- cost of investment) ------------------------------------------------- cost of investment
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