Raster graphics
______________ graphics, also called bitmap graphics, consist of grids of tiny dots called pixels. These graphics have a fixed resolution and cannot be resized without altering image quality.
Raster
A standard pre-formatted layout which may contain a color scheme, font scheme, pictures, and preset margins.
Template
The space between columns is called the ______________
gutter
letterhead
Publications are created to convey a message to the intended audience, called the __ audience.
target
All of the following items describe Raster Graphics EXCEPT for which one?
Best used to create logos that need to be scaled up and down to various sizes
Organizing content on a page, using any combination of margins, guides, rows and columns.
grid system
_______________ are used to precisely align objects on a page.
ruler guides
A one time document used to inform or advertise a one-time event is called a
flyer
____ is the style, arrangement, and appearance of text.
typography
______________ File Formats are file formats that are the default file format that are proprietary to a specific program that are generally not meant to be used with other software.
Native
______________ are non-printing lines used to assist the developer in placing objects.
guides
A ____________ includes items and formats common to every page; used to maintain layout consistency
master page
A ________________ is used to advertise or provide information more long-term than a flyer.
brochure
A __________ is the basic design of a character.
typeface
___________File Formats are file formats that can be used with a variety of software programs.
Standard
______________ are lines that indicate the space between the edge of the page and the document contents
margin guides
A __________, or mock up, is an example of how the final document should appear.
prototype
A notice or announcement in a public medium promoting a product, service, or event is a(n)
advertisement
Each typeface has a design for each letter of the alphabet, numbers, punctuation symbols and may contain other symbols.
true
__________ is the standard format for animation on the Internet. It supports transparency and lossless compression, but only has 256 colors (8-bit).
Gif
_____________ control the flow of text within columns and keep text out of the gutter
column guides
Beth is creating a newsletter using desktop publishing software. She wants items to line up evenly. Which guide should she use?
ruler
The arrangement of graphics and copy in a magazine is called a
magazine layout
Which are the 4 MAIN categories of typeface.
serif, sans serif, ornamental and script