Hide and Seek
This industry supplies a product that is delicious to eat, drink, and sit on.
What is the beef industry?
These small marks add character but bug some people.
What are insect bites?
Winter, Spring, Summer, Fall. Do this each season so you don't have to make a call.
What is clean and condition your leather?
Location, Location, Location...Where something is made will determine how long these are.
What are lead times?
This Social Style wants to race through the presentation, has owned leather before, and knows what they want.
What is a Driver?
Soaking in sun rays and bringing a hide to a workable state for the finished product.
What is "tanning"?
Anti-aging cream might help with these on your neck but leather conditioner won't help these on your furniture.
What are wrinkles?
The sun will do this to your leather faster than the washing machine will do this to your jeans.
What is fading?
These will look and feel slightly different in the home than in the showroom and may require you to walk on them.
What are seat cushions?
This Social Style talks about their current leather set and how much they hate it. They love contemporary design and show you ideas on their Pinterest board.
What is an Expressive?
This very filling type of bread is also the name of hides that show all natural characteristics.
What is "full grain"?
This mark fills the burning need to identify the owner of the animal.
What are Brands?
What is Branding?
Nothing is worse than when your pen ink does this, but it's best practice when cleaning up a spill.
What is "blotting"?
Like taffy, this leather lightens when you pull or stretch it.
What is wax/oil pull up?
You do this, like Dora and Boots, to find out what your customer's needs are.
What is Explore?
When a hide has been processed with an even grain that gives it a "pebbled" surface.
What is "embossing"?
These hides are not physically altered to change their appearance and will be full of life.
What are Full Grain hides?
These never ending organic supplies will really save your hide.
What is Bottomless Bottles?
These two companies' non reclining products are made in North America.
Who are Klaussner and Palliser?
You have this when you confidently present a protected leather to a family with children who originally wanted a wax oil/pull up.
What is Control?
This two step dye process results in an opaque appearance.
What is "semi-aniline" dyed?
This characteristic isn't a black and white issue, there are many shades of gray when it comes to the dyeing of the leather.
What is Color Variation?
This goes together with Leather like: peanut butter goes with jelly, like Abbott goes with Costello, like Barry goes with Eliot...
What is Selling Peace of Mind protection plan?
Goldie Locks often complains about her porridge and customers will complain that leather can feel this way as well.
What is "too cold" and "too hot"?
Taking your time at the end of the sale to review the order and sending a personalized Thank you email will help create this.
What is a Lasting Impression?