Income
What is a process used by individuals to manage limited income to meet personal unlimited needs and wants?
Personal Finance Management
Collective, goods and services are called what?
Products
What is the process of communicating with potential customers in an effort to influence their buying behavior?
Promotion
is an approach to business that focuses on satisfying customers as the means of achieving profit goals.
Marketing Concept
What is the name of the fictional town in "The Simpsons"?
Springfield
What is income received from employment?
Earned Income
It means something that it can't be touched
intangible
What you are trying to convey to the consumer in a promotion.
Message
is the degree to which customers are pleased with a company’s goods or services.
Customer Satisfaction
In what year did World War II end?
1945
What is a fixed (consistent) payment for work and is usually expressed as an annual figure?
Salary
Services that cannot be stored for later use
Perishable
What is a combination of the elements used in a promotional campaign?
Promotional Mix
is the relationship the customer has with a good, service, or company.
Customer Experience
Who wrote the play Hamlet?
William Shakespeare
What is an income paid as a percentage of sales made by a sales person?
Commission
What is an indicator of product's excellence?
Quality
any non personal communication paid for by an identified sponsor.
Advertising
is all functions of a company working together to achieve goals, which is directly related to employee engagement.
Total Company Approach
What sport is played in a stadium with a football?
Football
What is money paid for service beyond the payment that is required?
Tips
What are the 3 categories of Product Elements
Features, Usage and Protection
Marketers use it to encourage customers to buy a product as soon as possible.
Sales Promotion
the difference between income earned and expenses incurred by a business during a specific period of time.
Profit
What is the smallest unit of matter?
The Atom