A title, short explanation, or description accompanying an illustration or a photograph
What is a caption?
200
an article that states the newspaper’s ideas on an issue
What is an editorial?
200
an appeal to logic
What is logos?
300
the printing or broadcasting of false information that damages someone's reputation
What is libel?
300
the act or art of analyzing and evaluating or judging the quality of something
What is a criticism?
300
an official statement issued to news media sources giving information on a particular matter
What is a press release?
300
a story that follows the story-telling format
What is a feature?
300
statistics of a given population used to develop advertising
What are demographics?
400
can usually be documented in official reports or accounts
What is fact?
400
prejudice in favor of or against one thing, person, or group compared with another, usually in a way considered to be unfair
What is bias?
400
a visual image that comments on an event, action, person or idea. It combines fact and opinion to create a powerful picture
What is political cartoon?
400
Format of hards-news articles. Begins with most important information.
What is the inverted triangle?
400
Positive words, images, and ideas are used to suggest that the product being sold is also positive
What is transfer?
500
often rely on a personal reaction to a situation
What is opinion?
500
5Ws and 1 H
What is the Who, What, When, Where, Why, and How?
500
The overdoing of characteristics to make a particular point. In cartoons, facial expressions, articles of clothing or items are greatly overblown to make a point.
What is exaggeration?
500
news value of the story: proximity, prominence, timeliness, oddity, consequence, human interest
What are determinants?
500
The suggestion that the use of the product makes the customer part of an elite group with a luxurious and glamorous lifestyle