The words or phrases that people type into search engines to find information about a topic.
Keyword Search
Being correct and free of mistakes.
Accuracy
An article or story that focuses on a person.
Profile Story
Something you can see that helps make a story more interesting, clear, or exciting.
Visual Asset
Taking your time and not just clicking on the first result in a search.
Click Restraint
When a quote, picture, or video is shared in a way that changes its original meaning.
Missing Context
The specific focus or main idea of a story.
Angle
A way of seeing or thinking about something.
Perspective
Having something to do with the matter being considered.
Relevant
Checking the original source of information to see if it’s true.
Reading Upstream
The first sentence or two of a news story.
Lede
The situation or background around something that helps explain what it means.
Context
Especially suitable for the time.
Timely
Looking at other trustworthy sources to see if they agree with the information
Lateral Reading
Short for “nutshell paragraph”, it explains what the story is really about in a few sentences
Nut Graph
A decision based on facts or information
Informed decision