Printers
Mobile Computers
RFID
FIS/MV
Use Cases & Objections
100

This printer type is best for high-volume. warehouse label printing

What is industrial printer (ZTxxx)

100

This Zebra device category replaces clipboards and paper

What is EMC and mobile computers.

100

RFID stands for this

What is Radio Frequency Identification 

100

This is used to read barcodes at high speed

What is fixed industrial scanner

100

A common objection across all Zebra products

What is cost, complexity

200

The difference between direct thermal and thermal transfer.

What is ribbon vs no ribbon, TT is more long lasting.

200

The key difference between consumer phones and rugged devices

What is durability, lifecycle and support.

200

The difference between RFID and barcodes

What is no line of sight, bulk reads.

200

The difference between fixed scanning and machine vision

What is scan vs inspect/verify/measure

200

A vertical Zebra is strongest in

What is retail, healthcare MTL

300

This printer type is commonly used for mobile workforce applications

What is Mobile printer (ZQ series)

300

This feature is critical for healthcare environments

What is disinfectant-ready housing or duress button

300

One Zebra RFID type

What is fixed, handheld, portal

300

A common application for machine vision

What is quality inspection, presence/absence

300

How Zebra adds value beyond hardware

 What is software, ISV, IHV, services, ecosystem

400

A common objection customers have about printers

What is cost, downtime, media compatibility.

400

A common objection to mobile computers

What is cost/training/change management

400

A misconception about RFID

 What is it's too expensive, too complex, does not work.

400

Why lighting matters in machine vision

What is consistency and accuracy

400

List three of our biggest competitors any vertical

Honeywell, Datalogix, Cognex, Apple, Samsung etc

500

A healthcare-specific printer use case

What is wristbands, specimen labels

500

A real-world vertical where mobile computers drive ROI

What is retail, healthcare, MTL

500

A strong RFID use case Zebra wins

What is inventory accuracy, asset tracking, etc

500

A manufacturing use case Zebra supports

What is assembly verification, defect detection, measuring, etc

500

When should a deal involve a Sales Engineer

Complex workflows, integrations. pilots

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