Name the Statutory Bar
Registration
Infringement
Test
Infringement Theories
100

This clause would prevent the color yellow from being protected for use on lemon-scented products.

Functional Marks

100

The frequency for federal trademark registration renewal.

10 years

100

This test is used in the 9th Circuit to determine whether there is trademark infringement.

The Sleekcraft Test

100

This type of confusion occurs before the point of sale.

Initial Interest Confusion

200

This clause would prohibit the use of the mark "Vison Center" for a store that sells eyeglasses and tests eyesight.

Merely Descriptive Marks (without secondary meaning)

200

The name of the procedure in the USPTO for third party challenges to trademark applications.

Opposition

200

This test is used in the 2nd Circuit to determine whether there is trademark infrignement.

The Polaroid Test

200

This confusion theory is the most common theory that the infringement test applies to.

Point-of-Sale Confusion

300

This clause was at issue in the Tam case for a band called "Slants."

Disparaging Marks

300

This type of preparation should be conducted prior to filing a trademark application with the USPTO.

Conduct a trademark search

300

The "trilogy" test for measuring the similarity of marks when analyzing likelihood of confusion.

The Sight, Sound, Meaning Test

300

One of the main concerns/harms of initial interest confusion to the consumer, other than consumer confusion.

Wastes the consumers time

400

This clause would prohibit the use of the mark "Lebron James Apparel" without consent.

The Names Clause - The name, portrait or signature identifying a particular living individual unless that individual provides written consent.

400

This federal application filing basis would be best used for a client who uses its trademark in the Western U.S.

Section 1(a) Actual Use

400

The two ways to determine the strength of the mark.

Inherent Distinctiveness and Market Strength

400

This confusion theory applies where a larger junior user drowns out a smaller senior user.

Reverse Confusion

500

This clause would prohibit a company based in Los Angeles from using the mark "Tuscan Wine & Spirits" when they source their products from California wineries.

False Indication of Geographic Origin (under the umbrella of deception).

500

As part of the 1(a) Actual Use and 1(b) Intent to Use applications, the following must be submitted as part of the application.

Specimen of Use

500

This type of evidence is useful in demonstrating the existence of actual consumer confusion.

Survey Evidence

500

This confusion theory would apply to a company who manufacturers and sells car kits that make a car look like a Ferrari.

Post-Sale Confusion

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