Marketing
This document is used to announce key findings and or company milestones to the public.
What is a press release?
This type of trial is used to test tolerability and toxicity in humans.
What is a Phase 1 Trial?
This is the main objective for the Stealth sales force team in both Barth and PMM.
What is getting patients on Forzinity?
These three companies are examples of what? Caremar, xxxx,xxxx
What are Specialty Pharmacies?
This design is adapted by an organization to identify it's products.
What is a logo?
This document is used to convey the product value.
What is a Global Value Dossier?
During a clinical trial, this group of individuals does not receive treatment in order to determine effectiveness of the drug.
What is a control group?
These types of employees will be trained in incentive compensation, business intelligence, customer relationship managements, and logistical & reporting support.
What are Sales Representatives?
The three categories Open Channel, Limited, and Exclusive fall under what strategy name?
What is a Drug Channel Strategy?
A business dedicated to creating, planning, and handling promotional and marketing materials.
What is an Advertising Agency?
For orphan or ultra orphan conditions, these types of professionals are critical in gaining physician support?
What are Key Opinion Leaders?
This trial was an observational study for our lead indication.
What is SPIMM-300?
This strategy is needed to know how many reps are required to reach all targets.
What is Field Force Sizing?
You need (1+) of these examples to qualify for a specialty pharmacy: "biotech product", "injectable formulation", "treats chronic condition", "costs over $6000/year", and "limited distribution".
What is Specialty Pharmacy Criteria?
This group of experts or opinion leaders provides non-binding, strategic advice to the management of the company?
What is an Advisory Board?
These are the criteria an insurance company requires to approve an expensive prescription.
What is Prior Authorization?
The FDA requires trial results to be published in a scientific or medical journal and made available within what amount of time after the participants last visit.
What is 12 months?
This cloud-based software, helps pharma companies manage sales, control operations, and follow health industry regulations.
What is Veeva?
This program is administered through a third party manufacturer, which offsets the deductible for certain commercial populations.
What is a Copay?
This exercise assists healthcare marketers to better understand what patients experience throughout their diagnosis?
What is Patient Journey Mapping?
When a product will only be covered for a specified amount of medication for a set period, these are called what?
What are Quantity Limits?
This was the name of a Phase 1 Randomized, Double-Blind, Placebo-Controlled Study of the Safety, Tolerability and Pharmacokinetics of Single, Ascending Oral Doses of Bendavia™ in Healthy Volunteers.
What is SPIO-101?
This analysis ensures the rate for enhanced services are in-line with industry accepted offerings.
What is Fair Market Value?