What is a new untouched lead placed in database by marketing efforts?
100
Leads that are in the process of being contacted by phone and automated e-mail.
What are 2 Attempting leads?
100
The definition of 2 Attempting - Email Only.
What are leads that are in the process of being contacted by e-mail because the phone number is missing, incorrect or invalid or student has requested to be contacted by email only?
100
3 In Sales measures what?
What is the level of commitment and level of interest?
100
Application and fee has been received; waiting on supporting documents.
What is 4 App Received?
200
1.1 New Referral
What is a new untouched lead that has been referred to the program?
200
The call plan for 2 Attempting leads.
What is, "Minimum of 2 more calls within the 1st 10 business days. At least 4 weekly calls thereafter"?
"
200
7 automatic emails are being sent to these statuses.
What are 1 New and 2 Attempting statuses?
200
Lead is qualified, has strong interest in program and has outlined an action plan to apply. NEED TO SELECT START TERM
What is 3 In Sales A?
200
Applicant has been accepted by AP and will be issued a letter of acceptance by AP.
What is 5 Accepted?
300
Call Plan for 1 News
What is 1 call within 2 hours if lead is received during business hours. No lead should go over 24 hours without a call?
300
6 to 15
What is the number of calls we make in the 2 Attempting status?
300
If we call a student in 2 Sales Appointment Set and we reach their voicemail we immediately move them to this status.
What is 2 Contact No Appointment?
300
Lead is qualified and has moderate interest in program, but is still deciding on enrolling. NEED TO SELECT START TERM
What is 3 In Sales B?
300
Student has been confirmed their acceptance; EA has outlined the next steps per their program specific ACF Script (registration and SS welcome call / webinar was scheduled) and official enrollment has been created.
What is 5 Accepted Confirmed?
400
1st email is automatically sent by Marketing.
What is a 1 New Lead?
400
We move leads to this status if no contact was made or student was unresponsive?
What is 7 Marketing Never Contacted?
400
The number of weekly calls we make to the 2 Contact No Appointment status before we move them out.
What is 4 calls?
400
6 Marketing are only for leads that have been in this status.
What is the sales process?
400
We never call or email this status.
What is the 8 Delete Status?
500
A lead that shows up with the 1 News but is not brand new.
What is a Renewed Interest Lead?
500
Leave lead in this status until all automation e-mails are received or contact has been made. Once contacted - try to get a working number.
What is 2 Attempting - E-mail Only?
500
For Laurus to properly track your conversions you must do this.
What is saving each status sequentially in Laurus before moving to the next one?
500
Has submitted tangible documents for their file other than the online application (e.g. transcripts, LORs, etc.).
What is 4 App in Progress?
500
Maximum number of calls within 90 days to the Attempting statuses.