What is the term for the person or entity who creates and transmits a message in the communication process?
Sender
Which type of communication uses written words, letters, and printed symbols to convey a message?
Written Communication
What goal of communication focuses on delivering facts, data, and knowledge to the receiver?
To Inform
What communication value promotes fair access and equal opportunity across media channels for all social groups?
Media Equality
What principle of communication uses an easygoing, flexible tone to encourage comfortable dialogue?
Informality
What is the term for the receiver's response or reaction that indicates whether a message was understood?
Feedback
Which type of communication conveys ideas using graphics, diagrams, signs, maps, and visual aids?
Visual Communication
What goal of communication aims to influence, convince, or change the receiver's beliefs or actions?
To Persuade
What communication value emphasizes the inclusion and respect of varied cultural, background, and identity perspectives?
Media Diversity
What principle mandates checking the receiver's response to confirm if the message was understood correctly?
Feedback
What is the mental process of interpreting, translating, and extracting meaning from received symbols or words?
Decoding
Which level of communication happens internally within an individual's own mind?
Intrapersonal
What goal of communication is driven by asking for assistance, permission, or specific actions from the receiver?
To Request
What communication value focuses on maintaining social harmony, preserving traditions, and respecting community norms?
Cultural Order
What principle focuses on securing the receiver’s focus and interest before delivering the message?
Attention
What term refers to any physical, psychological, or environmental distraction that interferes with the message transmission?
Noise
Which level of communication transmits messages through technological channels to a broad, public audience?
Mass Communication
What goal of communication seeks to foster trust, rapport, and long-term connections between people?
To build relationship
What communication value defends an individual's basic right to speak, express ideas, and opinionate without censorship?
Media Freedom
What principle requires using direct, simple language and structure to prevent confusion and ambiguity?
Clarity
Communication level has 5 types, what are those?
Auditory
Visual
Olfactory
Tactile
Electronic
Which fundamental type of communication relies on spoken or written words to convey messages, thoughts, and ideas?
Verbal Communication
Which school of thought is concerned with how symbols, signs, and messages are used to interact with people in order to produce varieties of meanings.
Second
Effective and ethical communication is built on providing accurate, honest facts that empower receivers to make knowledgeable decisions. Which pair of core values does this describe?
Which principle of communication requires that messages remain coherent, reliable, and aligned across all channels and over time to prevent confusion?
Consistency