Messaging
a text messaging service component of most telephone, Internet,
SMS
Provide Compelling Creatives
Specialized offers to existing customers, appealing to the target audience users, offering discounts – all this contributes to the company's sales growth.
Profit growth
the transferring of signals that carry moving picture information to mobile devices.
Mobile video
You play games in your free time, and a player's levels of attention are high when they're playing a video game.
Raise brand awareness
It's most popularly used to send pictures, but can also be used to send audio, phone contacts, and video files
MMS
Utilizing interstitial ads can help to capture the attention of users.
Increase Brand Awareness
refers to the use of location technologies such as GPS or IP addresses to identify and track the whereabouts of connected electronic devices
Geolocation
capable of moving or being moved
mobile
the use of interactive gaming technology to deliver embedded adver- tising messages to consumers.
Mobile advergaming
a verbal, written, or recorded communication sent to or left for a recipient who cannot be contacted directly.
Messages
ads
Travel and Tourism
Advantages of geolocation
television, radio, cinema, newspapers, magazines, and Internet-based websites
Media
who created advergames?
Carol Shaw
Unlike emails where you have to wait for messages to download from the server, use of instant messaging allows you to communicate with users in real time.
Real-Time Communication.
ad advantages
any contact with the public administration during which customers
Delivery Services.
Scholarly publications
Journals
a video game acronym that means "aiming down sight".
ADS