to the people
ad populum
assumes that a rival's recommendation should be discounted because the rival does not always follow it himself
What is Tu Quoque?
arguments that ditract by making a person want to feel "special."
What is snob appeal?
type of illegitimate authority whereby a famous person is used to sell a product
What is a celebrity expert?
to pity
What is ad misericordiam?
arguments that distract by making the audience want to be part of the crowd
What is mob appeal?
arguments that discredit an opponent because of his background, affiliations, or self-interest in the matter at hand.
What is ad hominem circumstantial?
the type of illegitimate authority whereby a person's knowledge is used to convince, but he/she is not knowledgeable in this area
What is the wrong or false expert?
to the man
What is ad hominem?
arguments that distract by making the audience afraid of the consequences of disagreeing with the speaker.
What is Appeal to Fear?
arguments that distract by making the audience feel sorry for the speaker or someone on behalf of whom he is speaking
What is appeal to pity?
an argument that cites an expert or experts but their name (s) aren't given
What is an unnamed expert?
to the stick
What is ad baculum?
arguments that attempt to avoid the issue by insulting an opponent or calling him names
What is ad hominem abusive?
arguments that distract by shaming the listener by citing an unproven "expert."
What is appeal to illegitimate authority?
an argument that cites an expert that is pushing his own personal agenda
What is a biased expert?
you also
What is tu quoque?
arguments that distract by rejecting or accepting something merely on the basis of its age
What is chronological snobbery?
an argument that seeks to distract by focusing attention on an impersonal source of an opposing argument.
What is the unnamed expert?