Porter’s Value Chain
Which activity in the value chain involves receiving, storing, and distributing raw materials? Inbound or Outbound?
Inbound activities
The bullwhip effect refers to an amplification of __________ as you move up the supply chain. Stock or demand?
Which flow involves the physical movement of goods? Information or material flow
material flow
Selling directly to individual consumers is which model?
B2C (Business-to-Consumer)
What is the ultimate goal of Supply Chain Management? Focus mostly on internal processes; deliver value to the customer at the lowest cost; all of these; none of these
Deliver value to the customer at the lowest cost
Marketing & Sales is considered a __________ activity in Porter’s model. Primary or Support?
Primary activity
Name one cause of the bullwhip effect.
Order batching, Price fluctuations, Lack of information sharing, Rationing/shortage gaming, Long lead times
Payments from customers back to suppliers represent which flow? Financial or information flow?
Financial flow
Amazon selling cloud services to companies is an example of:
B2B (Business-to-Business)
Effective SCM reduces __________ in the chain. Demand fluctuations, or costs and inefficiencies?
Costs and inefficiencies
Name one support activity that enables the primary activities.
Procurement, Technology Development, Human Resource Management, Firm Infrastructure
Sharing point-of-sale (POS) data with suppliers helps reduce the bullwhip effect by improving what? (information flow; demand; stock)
Demand
Returns, recycling, and disposal are part of which flow?
Reverse flow
Platforms like Airbnb connecting people to rent rooms illustrate:
C2C (Consumer-to-Consumer)
One key benefit of SCM is improved customer __________.
customer satisfaction
What is the ultimate goal of analyzing a company’s value chain? To reduce the costs of production or to identify sources of competitive advantage?
To identify sources of competitive advantage
Which is a main cause of the bullwhip effect?
Price fluctuations and promotions
The flow of forecasts, orders, and tracking data belongs to which flow?
Information flow
A government portal for paying taxes online is:
B2G (Business-to-Government)
Coordinated SCM helps companies respond better to: M_______ changes and d____________ fluctuations
Market changes and demand fluctuations
Service activities in the value chain are aimed at what? Maintaining the product’s value after purchase, analyzing the company’s value chain, or innovating with technology?
Maintaining the product’s value after purchase
When companies place larger orders than needed due to fear of shortages, this is called: rationing and shortage gaming; reverse logistics; order batching.
Rationing and shortage gaming
Which two flows are most critical for coordination and demand planning?
Information and material flows
Which model typically involves larger transactions and long-term contracts?
B2B
The key drivers of success in global logistics are ________, __________, and_____________
Time, cost, and quality