The World of Economics
This franchise is authored by the 2008 Noble Prize Winner
Who is Paul Krugman?
Stories about real people that continues throughout the entire chapter with the science woven into the story.
What is Deb Licht and Misty Hull's, Coco Ballantyne's book?
$34.99 and 29.99
What are the prices for BBS for History and English (respectively)?
Text uses illustrations that SHOW the act of public speaking better than what still photographs can.
What is Speak Up?
A way to understand a customer's needs prior to giving a demo.
What is a questioning strategy or needs analysis?
An alternative way to approach an Instructor when you think they use a classroom response system.
What is lead with iClicker?
Our Principles texts that offers International Perspectives and/or Global Comparisons
What are Krugman or Chiang texts?
Intro psych title features the tag line "The real-world impact of psychology—the lasting value of scientific literacy". Hint: Also authors a Stats book with us.
What is Susan Nolan (formerly Hockenbury)?
How we introduce ourselves to English and History Instructors.
What is their Bedford St. Martins Rep?
Text to lead with when DEI is at the forefront of decision making.
What is Speech Craft by Joshua Gunn?
This next step offers Instructors with a way to experience as a Student while submitting feedback to us via a survey
What is Econ's $76.76 offer?
Which authors the sales organization Holiday Cards on a regular basis.
Who are Eric Chiang, Greg Mankiw, and Justin and Betsey? (name 2 or more)
Title offers Instructors the CHOICE to teach traditional aggregate supply/aggregate demand OR ISMP models
What is Betsey and Justin's Principles of Economics?
Personally relatable, diversity woven throughout, integrated chapter apps.
What is Andy Pomerant's My Psychology?
What is the Bedford Series in History and Culture?
This new edition will include AI coverage and an expansion on social media topics.
What is Media and Culture 14e by Campbell?
What the Instructor is currently using (PIU), courses they teach.
What are the items to know before making a sales call?
What part of Macmillan Learning's ownership story is different from Cengage, McGraw Hill, and Pearson?
What is Macmillan is privately owned?
This author team focuses on incentives through the use of vivid writing and powerful stories. They are amazing STORY TELLERS!
Who are Tyler Cowen and Alex Tabarrok?
Provides Students with a sense of accomplishment by being able to read standalone teaching units in one sitting.
Number of readings available in the BBS for English.
What is over 2000 readings?
Teaches traditional public speaking content in a non-traditional format...also sell as our "Value" Option.
What is O'hair's Pocket Guide to Public Speaking?
Approach, Rapport, Needs Analysis, Demo, Close for Next Step.
Macmillan's best karaoke singer and dancer.
Who is Will?
This text was called 'Core' when we first published it because it offers fewer chapters and briefer chapters than most books. The original coauthor was also the father of the creator of South Park.
Who is Eric Chiang or Principles for Changing WORLD?
Who are Schacter, Gilbert, Wegner, and Nock?
Important for Instructors to know that they can adopt now and choose later.
What is one ISBN for access to all titles?
This text utilizes small case studies so that students learn to see and analyze as communication situations.
What other courses do you teach? Who else would you recommend I visit with? Do you currently use a classroom response system?
What are questions to ask of our current customers?
When developing LearningCurve we partnered with researchers in the ___________ Dept at this ____________ university.
What is Psychology Instructors at Wash U. in St. Louis?