500
These are three of the four main reasons the author speculated that a “did not pass” rating did not affect future donations.
What is
i. Potential donors do not know about the ratings given (information asymmetry).
ii. Potential donors do not care about the ratings because their giving is based in other considerations, such as emotional attachment to the cause.
iii. Potential donors do not attach credence to ratings that evolve from a system of self-regulation.
iv. Potential donors who are informed about a particular charity may be aware of extenuating circumstances that resulted in a negative rating.