Branding
What do we call the name or symbol that helps people recognize a company?
A brand (or logo)
Is a haircut a product or a service?
Service
What is money left over after expenses called?
Profit
Which company has a swoosh logo?
Nike
What fast-food restaurant uses golden arches?
McDonald's
Name one other drink product made by Coca-Cola besides Coke.
Sprite, Powerade, Dasani, Fanta, etc.
What is the goal of most businesses?
Make a profit
Which company uses a bullseye logo?
Target
Nike's famous phrase is "Just Do It." What is this type of phrase called?
A slogan
What do we call something a business sells?
A product
Name 2 expenses almost all companies have
payroll, rent, utilities, marketing, Product Cost
Which company has a bitten fruit logo?
Apple
Apple is known for simple designs and expensive products. This is part of its ________.
Brand image
Which company sells Frosted Flakes?
Kellogs
Name one business that sells services instead of products.
salon, healthcare, lawncare, cleaning, Labor, Marketing
Which company has a smiling arrow from A to Z?
Amazon
Why do companies spend millions building a strong brand?
So customers recognize and trust them.
Two reasons someone buy the same brand every time?
Trust, quality, habit, loyalty, etc.
Name a business that's primary goal is not to sell a product?
Nonprofit or charities.
Which company has a white ghost logo
Snap Chat