The 7 functions of marketing include
What is Promotion, Selling, Product Management, Pricing, Marketing Information Management, Financing, and Distribution
True or False: The marketing mix doesn’t apply to small business
What is False
Define marketing
What is the activity, set of institutions, and processes for creating, communicating and exchanging offerings for customers.
what is the marketing concept?
what is a philosophy of conducting business that is based on the belief that all business activities should be aimed to satisfying customers
Why are the 7 marketing functions important?
What is understanding the purpose of marketing strategies, processes and tools.
A marketing mix consists of these 4 elements
What is product, price, place and production
DECA prepares students for…
What is careers in marketing, finance, and management
Customer orientation play a part in the marketing concept…
what is customer orientation means doing it the customers way
Payment is part of the ____ function
What is financing
True or False: A channel of distribution does not have to include any middleman
What is false
The goal of marketing
What is to meet customers needs and wants with products that customers can and will buy
The role of company commitment in the marketing concept
what is company commitment means everyone in the firm is doing it and doing it better as a result
This is the channel of how a product is created to where it is sold
What is distribution
The 5th P of the marketing mix
What is People
Two categories of business organizations
What is profit and non profit
The role do company goals play in the marketing concept
what is a company needs to maintain a commitment to be successful
To inform, persuade, or remind customers about your product. Television, radio, print and online media are used to promote company’s products
What is promotion
A company’s product mix certain length, depth, and ______
What is Consistency
The time value of money
What is the greater potential worth in the future it does today
The societal marketing concept is…
what is a marketing concept that goes beyond the needs of the individual customer to the needs of the society as a whole