4 P's
The 4 P's of the marketing mix.
What are PRODUCT, PRICE, PLACE, PROMOTION?
Happens to quantity demanded when price increases.
What is DECREASES?
Sports marketing includes both the marketing of sports & sporting events and this.
What is USING SPORTS TO MARKET PRODUCTS?
Purchases made with little thought during a consumer's highs or lows.
What are RATIONAL PURCHASES?
Name of Taylor Swift's 2023 concert tour
What is ERAS?
Advertising falls under this "P" of the marketing mix.
What is PROMOTION?
This causes quantity supplied to decrease.
What is PRICE DECREASES?
Movies, music, television, & theme parks are all examples of this.
What is ENTERTAINMENT?
Purchases based upon careful thought and sound reasoning
What are RATIONAL PURCHASES?
Team that won the 2023 NBA finals
Who are the DENVER NUGGETS?
A sale would fall under this part of the marketing mix.
What is PRICE?
Results when quantity demanded is greater than quantity supplied.
What is a SHORTAGE?
The NFL playing games in Germany is an example of this concept.
What is GLOBALIZATION?
A consumer who always chooses to buy Nike sneakers is making this type of purchase.
What is a PATRONAGE PURCHASE?
Most watched YouTube video of all time as of 2024.
What is BABY SHARK DANCE?
The "P" that distribution falls under.
What is PLACE?
Results when price is above the price equilibrium.
What is a SURPLUS?
The first athletic event that required admission was this sport.
What is BASEBALL?
Age, gender, profession, income, & level of education, religion would all fall under this target market category.
What is DEMOGRAPHIC?
Streaming service that Suits had a revival on in 2023.
What is NETFLIX?
Part of the marketing mix that considers a "life cycle."
What is PRODUCT?
If the price of jelly increases, this could happen to the demand for peanut butter.
What is DECREASE?
Every time a customer looks at a product or company logo, his/her brain remembers the image
What is GROSS IMPRESSION?
Lifestyle such as: fun-seeking, status-seeking, socially responsible would all fall under this target market category.
What is PSYCHOGRAPHIC?
Actress playing Glinda in the movie version of Wicked.
Who is ARIANA GRANDE?