Purchasing Behvavious
Colour Psychology
Typography
Graphic Design
SJP2 Staff
100

True or False: Buying a car is a complex purchasing behaviour?

TRUE

100

Blue is associated with what characteristics? 

purpose, confidence, trust,

100

This term refers to the design and appearance of printed letters and text.

Typography

100

This feature on Canva allows you to place elements in a certain order

Layers

100

This blue jays player hit a home run to send them to the World Series

George Springer

200

This type of purchasing behaviour would be associated with low involvement and many brands

Variety Seeking
200

This colour is associated with freedom, youth, emotion, enthusiasm.

Orange

200

Fonts that are simple and easy to read are used mostly for this type of communication?

Legal or corporate

200

This tool allows you take a colour from any image and place it in your design

Eye drop tool

200

These two SJP2 staff members own a Tesla

Mrs. Bernett, Mr. Wilkie

300

This type of purchasing behaviour is defined by a low number of choices but a high price

Dissonance reducing

300

To market a product about nature, these two colours combined would be the best option.

Green and Blue

300

The Disney logo uses a cursive font that evokes this kind of emotion (s)

Whimsical, fun, magical, etc.

300

This tools in Canva allows you to change the edges of photos

Corner Rounding

300

This SJP2 staff member used to have a dog named Guinness, like the Irish beer

Mr. Addison

400

Jenny embodies this type of consumer behaviour when she wants to buy an energy drink but doesn't really care about which one.

Habitual

400

While red represents love and passion in the West, it represents these characteristics in the far east (I will accept 2/3)

Prosperity, good fortune, vitality

400

This kind of typeface is often used for tech brands and minimalist designs because of its clean and modern look.

Sans-Serif

400

A standard instagram post is this size

1080 x 1350 px

400

These three staff members worked at St. Pats last year

Mr. Addison, Ms. Salgadoe, Ms. Cerisi,

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