Promotion
Ethics
Video Games
Licensing
Random (Disney)
100
Communication by marketers that informs, persuades, and reminds potential buyers of a product in order to influence an opinion or elicit a response.
What is promotion?
100
A system of deciding what is right or wrong in a reasoned and impartial manner.
What is ethics?
100
The global sales in 2011 of video games.
What is $56 million?
100
A device that legally identifies ownership of a registered brand.
What is a trademark?
100
The Disney princess that turned into a frog.
Who is Princess Tiana?
200
Impersonal one way mass communication about a product or organization that is paid for by a marketer.
What is advertising?
200
What you think about a situation and the way you approach it.
What is attitude?
200
Biggest advantage from video games.
What is replay value.
200
Legal protection of a creators intellectual property or products.
What is a copyright?
200
Flynn Rider's real name
What is Eugene Fitzherbert?
300
Combination of promotion tools used to reach the target market and fulfill the organization's overall goals.
What is promotional mix?
300
What makes you act the way you do.
What is character?
300
Occurs when a business sells a product that is related to or inspired by another product or service.
What is product tie in?
300
Unique works of writers, artists, and musicians that can be protected under copyright laws.
What is intellectual property?
300
The first Disney princess movie.
What is Snow White and the Seven Dwarves?
400
Public info about a company good or service.
What is public relations?
400
Ethical behavior is based on this.
What is solid principles?
400
Involves two or more companies working together in promoting a service or product in a way that benefits both companies.
What is cross promotion?
400
United States bill introduced to expand the ability of US law enforcement to fight online trafficking in copyrighted intellectual property.
What is Stop Online Piracy Act (SOPA).
400
These princesses were proportioned based off of the model Sherri Stoner.
Who are Belle and Ariel?
500
These are three examples of sales promotion.
What is free samples, contests, trade shows, vacation giveaways, or coupons?
500
All the elements of good character.
What is respectful, honesty, loyalty, enthusiasm, cooperation, empathy, incentive, tact, and poise.
500
NBC universal is an example of this.
What is entertainment conglomerate?
500
Promotional tool; not a form of sponsorships
What is an endorsement?
500
The three Disney characters that made cameos in The Little Mermaid.
Who are Mickey Mouse, Donald Duck, and Goofy?
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