Ethics
Why are ethics important in business?
They build trust, improve reputation, and prevent legal problems.
What is a trademark?
A symbol, name, or logo that identifies and protects a brand.
What do copyrights protect?
Songs, books, movies, paintings
What is a patent?
A type of intellectual property that protects inventions
What is code of conduct?
A guideline of rules for employees behavior
Being clear and honest with customers and stakeholders.
Can a slogan be trademarked?
Yes, slogans that identify a brand can be trademarked.
Who owns the copyright to the work?
Creator or author
How long do patents last for?
20 years
Give an example of something in a code of conduct.
honesty, respect, or following rules?
Who benefits when a business acts ethically?
Both the company and its customers.
What is the difference between a trademark and a copyright?
A trademark protects brands, logos, and slogans; a copyright protects creative works.
Can a short phrase be copyrighted?
No
Why are patents important for businesses?
They prevent others from copying inventions and help protect investment.
Why do companies have a code of conduct?
To ensure employees act ethically and responsibly.
Making misleading or untrue claims about a product or service.
False Advertising
Why is it important to trademark a logo or brand?
To prevent others from using it and confusing customers
How long do copyrights usually last?
What is the difference between copyrights and patents
A patent protects inventions; a copyright protects creative works like music, books, and art.
What is a conflict of interest in a code of conduct?
When personal interests interfere with professional responsibilities.
Falsely claiming a product is environmentally friendly.
Give an example of a famous trademark
Nike Swoosh, McDonalds Golden Arches
True or False: The lightbulb was a copyrighted product
False - it was patent
No, only inventions that are made tangible and functional can be patented.
What should employees do if they see someone breaking the code of conduct?
Report it to a supervisor, or HR