United Arab Emirates
What 3 Consumer Types Make up the UAE Consumer Profile
Emirati Nationals, Expats, Tourists
Name one of the Popular Products that Iran Exports?
A) Persian Rug
B) Safron
C) Oil
D) Pistachios
Name at least one reason why the Egyptian billboard got banned?
because it was deemed offensive to women, which went against their religious beliefs as a predominantly Muslim country.
What are the 4 Ps?
Product, Price, Place, Promotion
What Percentage of the UAE’s population consists of expatriates?
80%-90%
What Was the Main Idea Showcased in the Lipton Advertisement in Iran?
Family orientation and how they target consumers using that.
What Percentage of Egypt's Population is 30 and Under?
60%
What is one inconvenience of the barter?
Its a double coincidence of wants, meaning you could only trade for milk, if and only if the person you are trading with wanted exactly what you had to offer
Why did the Tide Advertisement Fail to attract customers in the UAE (and arab countries)?
Because the consumer base in the UAE (and arab countries) are Arabic speakers and the Arabic language starts from right to left.
What's the Most Effective Way of Marketing in Iran?
A) Newsletters
B) Connections/Networking
C) Influencer Marketing
D) Word of Mouth
B) Connections/Networking
What Type of Economy Does Egypt Have?
Mixed Economy
What are the four utilities that marketing must provide ?
Form, Place, Time, Position