Marketing Org Structure
Marketing Culture
Marketing Tools & Processes
Marketing Acronyms
100

The name of the group for Christine Simeone.

What is Global Communications?

100

The new sport Adam Komack has started.

What is pickleball?

100

The Marketing analytics tool

What is A360, Adobe Analytics, or Tableau?

100

ACC

What is Akamai Connected Cloud?

200

This team collaborates with field marketing, product marketing, and digital marketing to support the execution of creative for programs and campaigns.

What is Content Marketing?

200

Two marketing enablement program offerings

What is (any of the following)?

Tuesday Training, Marketing Foundations, Job Shadow Program, Marketing Onboarding, Skills Catalog, Attend a Conference...)

200

Two of our Mission Critical Goals for 2023

What is (name two of the following)...

Drive Growth, Build Our Brand, Build Visibility & Authority, Evolve Our Data-Driven Go-To-Market, Work with Purpose & Empower Our People

200

GTM Motions

Go-To-Market Motions

300

The VP team that APJ Digital Field Marketing is under.

What is Growth Marketing & Sales Development (Frank Childs' team)?

300

This team enjoys doing icebreaker questions at the beginning of meetings such as "do you wear green on St. Patrick's Day?"

What is the Security Public Relations team?

300

All documentation of processes is kept here

What is the Marketing Actions Guide?

300

MADS

What is Marketing Analytics & Data Science?

400

The number of direct reports for our CMO, Kim Salem-Jackson.

What is 8? (Adam, Christine, Annalisa, Frank, Larry, Yuan, Becky, Winny)
400

In 1999, this trailer was downloaded 6.4 million times in 3 weeks, proving Akamai's technology had conquered the "World Wide Wait."

What is the Star Wars the Phantom Menace trailer? (acceptable answer: Star Wars)

400

A request type for the Marketing Technology team.

What is .... (optimize tool, new marketing tool, bug fixes, enhancements/integrations, SDR operations, decommission tool, conversational marketing)?

400

MCG

What is Mission Critical Goal?

500

The number of functional areas under the Digital Technology, Insights, and Operations team.

4 (Marketing Technology, Marketing Automation, Website Operations, Analytics & Data Science)

500

Akamai's purpose statement

What is "we make life better for billions of people, billions of times a day?"

500

The dashboard that categorizes accounts in our database into buying stages based on their level of engagement with Akamai (Hint: recommended by the APJ Digital Field Marketing Specialist, Elly Ngoh)

What is the Marketing Acquisition Funnel?

500

ExCITE

What is...
Engaging
(x) Cross-functionally
Customer & Carrier
Industry
Transformation
Events

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