Promotion
This type of advertising uses billboards and transit, print or electronic
Outdoor Media
anything that can be bought or sold. Which P?
Product
What is one benefit advertising has on society?
•Increases employment
•Stimulates competition among businesses
•Encourages consumers to seek higher standard of living
•Speeds up the acceptance of new products
•Informs customers about product choices
•Provides revenue for programming and print vehicles
•Helps people learn about health and social issues
At what temperature does rain turn to snow?
32 Degrees F
What ancient civilization built the Pyramids?
Egyptians
This type of advertising uses radio and television commercials
broadcast media
is the amount of money requested or exchanged for a product. Which P?
Price
Market Segmentation: This is segmenting a market based on where customers live
Geographic Segment
Which movie depicts a young boy who befriends a robot called Baymax?
Big Hero 6
If you tipped 20% on a $15 bill, how much would the tip be?
$3.00
This type of advertising uses Radio and television commercials
Broadcast media
includes activities involved in getting goods and services to customers. Which P?
Place
What is a coordinated series of linked ads with a single idea or theme?
Advertising Campaign
Which two colors make up the flag of Denmark?
Red and White
Who painted the ceiling of the Sistine Chapel?
Michaelangelo
This type of advertising sent directly to individual customers without the use of a third party
Direct Marketing
the process of communicating with potential customers to influence their buying behavior. Which P?
Promotion
Market Segmentation: This is dividing the market by certain preferences or lifestyle choices
Psychographic Segment
In Greek mythology, who was the god of the sea?
Poseidon
Which American road runs from Chicago to Los Angeles?
Route 66
What are 4 of the 6 parts of the Communication Process for promotion?
•Sender:
•Message:
•Channel:
•Receiver:
•Translation:
•Feedback:
List the 4 P's of marketing
Product
Price
Place
Promotion
Market Segmentation: This is dividing the market of potential customers by their personal statistics like age, race, etc
Demographic Segment
This famous art period in France took place between the 14th and 17th century. What was it called?
The Renaissance
What kind of pipe did Frosty the Snowman have?
Corn Cob Pipe