Terms to Know
What is another name for the Four P's of Marketing?
Marketing Mix
Which of the following business structures is the easiest and most popular?
1. Corporation
2. Partnership
3. LLC
4. Sole Proprietorship
Sole Proprietorship
A _____________focuses on a company's present aspirations.
Mission Statement
What are the different types of sponsorships that were covered in class?
1. Product Exclusivity
2. Signage
3. Entitlement
What was eBay originally called?
AuctionWeb
What are the four P's of marketing?
Product
Place
Promotion
Price
What are the four most common types of business structures?
1. Sole Proprietorship
2. Partnership
3. Corporation
4. LLC
A _____________focuses on a company's future goals and aspirations
Vision Statement
What is an sponsorship in marketing?
Bonus Points: Provide an example
Payment of money or services in exchange for recognition
In the car industry, what does "BMW" stand for?
Bavarian Motor Works
What is a specific group of consumers at which a company aims its products and services is called a ____________
Target Market
Which is one of the biggest disadvantage of a sole proprietorship?
The owner has unlimited liability.
If you wanted to look at factors out of control of the business which may affect it you would look at_________________
Opportunities and Threats
What is one benefit of Product Placement?
Bonus Points: Provide an example of product placement,
Gives advertisers a way of reaching out to audience who skips commercials.
What two substances are the main components of bronze?
Copper and tin
________________ full responsibility for all debts and actions of a business.
unlimited liability
This type of business structure is a legal entity separate from its owners.
Corporation
If you wanted to look at factors that are within control of the business you would look at _______
Strengths & Weaknesses
What is product exclusivity and provide and example for full credit?
Answers may vary.
Who was the first president to live in the White House?
John Adams
___________________a participant in a partnership who has unlimited personal liability and takes full responsibility for managing the business.
General Partner
Which of the following business structures is subject to double taxation?
1. Sole Proprietorship
2. Partnership
3. Corporation
4. LLC
Corporation
What is the purpose of a SWOT analysis?
Answers can vary.
What is the association of a company’s name with the name of an event or facility in exchange for money or other considerations?
Entitlement
2 (a -3) + 4 b - 2 (a - b - 3) + 5
Daily Double: 500 extra points if answered correctly
6 b + 5