Vocab
Miscellaneous
4 Stages of Product Life Cylce
Goods and services
4 P's of Marketing
100
Process of developing, promoting, and distributing, products to satisfy the wants and needs of a customer.
What is Marketing?
100
Pricing
Name one (1) marketing function
100
The beginning of a product's life.
What is introduction?
100
supplies
Paper, Pencils and pens are examples of: ______
100
Studies customer's and puts products in popular places.
What is place?
200
Represents the stages of the product on the market.
What is Product Life Cycle
200
Pricing Promotion
Name two (2) marketing functions.
200
A stage when a product experiences an increase in profit revenue.
What is Growth?
200
Shopping Goods Convience Goods Specialty Goods
What are three (3) types of consumer goods?
200
The good or service being provided.
What is Product?
300
Person that uses the product.
What is Consumer?
300
Pricing
______ is a marketing function that determines how much will be charged for the goods/services.
300
When the production and sales of the product level off.
What is maturity?
300
Raw Component Supplies
What are three (3) forms of industrial goods?
300
A marketing function that determines how much will be charged for the goods/services.
What is Pricing?
400
Person that buys the product.
What is Customer?
400
It becomes more useful.
What happens to a product when economic utility is added?
400
When the price and or sales of the product begin to lessen, thus lessening its value and popularity.
What is decline?
400
Goods that are sold to buisnesses and used to make other products.
What are industrial goods?
400
This includes commercial, advertisements, and publicity.
What is Promotion?
500
Goods that are bought on a regular basis, do not cost much money, and are pretty much available anywhere.
What are Convenience Goods?
500
Marketing information management Product Planning Pricing Promotion Selling
What are five (5) marketing functions?
500
The cycle would start by introducing the product to athletes. People saw that these athlets were using the product, and began to purchase the bands. This would create a growth for the item. It eventually hit its maturity stage because kids started not really thinking they were "cool" anymore. Then The product began its decline, because no one really wanted the bands.
How would the stages of the product life cycle affect an item such as "livestrong" bracelets.
500
Generic brands cost less to make.
Why are generic brands typically cheaper than brand names?
500
Advertisements, commericals, and branding.
What are the essentials of promotion?
M
e
n
u