Scaling
What is the first thing we need to know about laying out a brochure?
What is: Finished Page Size?
What type of program is Photoshop
What is: Rastor
What do we call it when we deliver advertising through the mail?
Who is: Personalized Mail
What is Image Symmetry?
What is: Symmetry in everyday language refers to a sense of harmonious and beautiful proportion and balance.
What is a Concept Board?
What is: A visual presentation of Ideas for a specific Design Project?
If you enlarge the scale of a low resolution file in Photoshop what happens to the amount of pixels in the file?
What is: They increase
What type of Program is Illustrator?
What is: Vector
What does personalized mail do for the consumer?
What is: It creates a personal connection with the end user potentially creating a stronger desire for a product or service.
Every good Media Arts product should have a good ...
What is: PLAN?
Do Concept Boards help your customer understand what you are trying to Design for them?
What is : Yes
When we scale images in Illustrator what happens to the images?
What is: They scale without loss of quality
Why do we use Photoshop?
What is: To manipulate Images and Art Files
How did the invention of the radio affect advertising after 1920?
What is: It provided a way to speak to people in the privacy of their own home.
The process of updating and making changes to a Media Arts product is called ...
What is: EDITING?
Why are LifeStyle Images important in a Concept Board Presentation?
What is : They relate your ideas to your customer in a personal way using Images of everyday life and situations thier product might be used in.
It is not important to make or create your file at the finished size or larger that the intended use?
What is: False
Why do we use Illustrator?
To create a logo or Original Art
What was the next big thing in Advertising after 1927?
What is: The Television
Over exposed or Images with too much lighting are referred to as?
What is : Blown Out
Why Is color so Important?
What is : Graphic Arts projects are real world or Industry used Images and need to follow current Design trends.
What is canvas size?
What is: The size of the working file dimensions, width X height
What types of files are used in Photoshop?
What is:
.jpg
.tiff
.psd
Having a famous person present an ad does what for the consumer?
What is: Builds trust
When checking the lighting in your Image Composition your lights should be where?
What is : Behind or next to your Image Composition.
Can you make a Concept Board from Magazine clippings?
What is : Yes