History of Media Literacy
In 1517 this German theologian published his 95 theses.
Who is Martin Luther
Our mind our designed to take _______________
What is Shortcuts
Media is ________
What is Made
____________ is the close cousin of public relations and advertising.
What is propaganda
The best ways to navigate thi this hyper targeted media would be to ___________.
What is log off
It is called Yellow journalism because because they fought over what comic?
What is The Yellow Kid
When were taking about visual perception - you see a bunch of dots in the shape of panda, and you think "panda" - that called __________
What is The Law Of Closure
What is Money
Propaganda is usually misleading or _____________.
What is baised
__________ follow you around the internet and report back on you habits
What is Cookies
What is Moral Panic
Considered an unhelpful brain reflex: _________
What is False Memory
The idea of "the media" ___________ doesn't exist.
what is monolith
"The human being - male or female - is a ___________________." ~ Edward Bernays
What is Herd Animal
By the late 1940's and 50's there was a lot of hand wringing over the power of ________
What is Hollywood
Another time saver the brain uses is hunting for information we already believe to be true.
What is Confromation Bias
What year was the saying "Culture today is infecting everything with sameness"?
When is 1944
_______ is something totally irrelevant to distract you from the issue at hand.
What is a Red Herring
What was the real inovation when it came to advertisements?
What is ad links/links
The Phaedrus was written by this famous Greek Scholar.
Who is Plato
A computer runs on RAM, Your brian relies on ____________
What is Schema
The Media is a ___________ group of individuals all doing particular jobs
What is Nebulous
In the 1940's psychologist Abram Maslow identified a ______________ he said all humans had
What is a hierarchy
Even though an ad may seem free, your paying for it with your __________.
What is attention