Media Messages
What is media?
Anything that shares information or messages, such as TV, books, websites, videos, radio, or social media.
What is an ad?
A message that tries to sell a product, service, or idea.
Should you share your password with friends?
No
Who is the audience?
The people the message is meant for.
What is a slogan?
Double points if you can name an example of a slogan
A short, memorable phrase.
DOUBLE POINTS
Name two different types of media
DOUBLE POINTS
What is the "target audience"?
The group of people an advertisement is meant for.
Name one piece of personal information you should never share online.
Examples:
Who is the audience for a toy commercial?
Kids
Name one thing that makes a poster stand out.
Bright colours, large pictures, bold words, or a catchy slogan.
True or False:
Everything you see online is true.
False
Why do companies use bright colours and exciting music in commercials?
To grab attention and make people interested.
What should you do if a stranger messages you online?
Tell a trusted adult and do not reply.
Who might be the audience for a news program?
Adults (or anyone interested in current events).
DOUBLE POINTS
If you wanted people to recycle more, what would you include in your poster?
Why do people create media?
To:
Name one advertising trick companies use.
Examples:
What does it mean to be respectful online?
Use kind words, think before posting, and treat others the way you want to be treated.
Why would the same message look different for kids and adults?
Because different audiences like different colours, words, pictures, and information.
What emotion might a charity advertisement try to make people feel?
Compassion, kindness, empathy, or a desire to help.
A video makes you laugh while teaching about recycling.
What are its two purposes?
To entertain and to inform
A cereal box has a cartoon character on it.
Who is the target audience?
Kids
You see a mean comment online. What should you do?
Do not join in. Tell a trusted adult or report it if appropriate.
A company makes two ads for the same running shoes: one featuring kids playing soccer and another featuring adults training for a marathon. Why?
They are targeting different audiences.
Create a slogan to encourage students to read more books.
Possible answers: