THE SPECIFIC WORD THAT USED IN RELATION TO ANYTHING THAT DETRACTS/DISTRACTS THE COMMUNICATION PROCESS
NOISE
WITHIN A MASS MEDIA COMPANY/HOUSE, THIS IS KNOWN AS THE PROCESS OF ENCODING.
Intended meanings are encoded by production specialists (news team, film company, magazine staff etc.) Encoding process includes selection of verbal and non-verbal symbols, but special effects, sound, graphics, colouretc.
THE NAME OF THE FIRST NEWSPAPER IN JAMAICA
THE JAMAICA COURANT
THIS IS THE NAME OF THE GENTLEMAN WHO COINED THIS THEORY
EVERETT RODGERS
THE TWO MAIN RELIGIOUS BASED RADIO STATIONS IN THE ISLAND
LOVE FM AND NCU FM
THE WORD(S) BASED ON PROFESSOR AGRREY BROWN'S DEFINITION (1975) THAT GUARANTEES COMMUNICATION THAT IS EFFECTIVE
SHARED MEANING
IN THE REGULAR COMMUNICATION PROCESS, "RECEIVERS" ARE THE INDIVIDUALS WHO "GET" THE MESSAGE. WHAT IS THE CORRECT TERM FOR THE "RECEIVERS" IN THE MASS MEDIA LANSDCAPE
AUDIENCE
ANOTHER NAME FOR A NEWSPAPER THAT STARTS WITH G (OTHER THAN GLEANER)..IT WAS THE SECOND OFFICIAL NEWSPAPER IN JAMAICA.
GAZETTE
ACCORDING TO RODGERS, THERE ARE A FEW THINGS THAT WILL DICTATE THE RATE OF ADAPTABILITY OF AN INVENTION. NAME ONE
The innovation itself,
communication channels,
time
social system
human capital
NAME ANY 3 SUBSIDIARIES OF THE RJR COMMUNICATIONS GROUP
MULTIMEDIA JA, RETV, JNN, HITZ, FAME, RJR, JAMAICA GLEANER, TELEVISION JAMAICA.
THIS IS A TYPE OF NOISE BARRIER, WHEREBY THE MEANING OF THE MESSAGE IS DISTORTED BY THE TIME IT GETS TO THE RECEIVER.
SEMANTIC NOISE.
THESE CAN BE CONSIDERED AS ROLES OR FUNCTIONS OF THE MASS MEDIA IN CONTEMPORARY SOCIETY. STATE THREE FUNCTIONS
News ● Entertainment ● Advertising ● Practical advice ● Education ● Information
THIS IS WHAT THE ACRONYM JBC STOOD FOR
JAMAICA BROADCASTING CORPORATION
A 10 LETTER WORD STARTING WITH E......WHICH IS USED TO DESCRIBE A STAGE OF ADOPTION WHEREBY THE CONSUMER ASKS "does trying the new product make sense?"
EVALUATION
THIS WAS THE NAME OF THE STATION BEFORE IT WAS CHANGED TO TELEVISION JAMAICA
SUPER SUPREME TELEVISION
IN THE COMMUNICATION PROCESS, THIS IS ANOTHER WORD WHICH CAN BE USED FOR MEDIUM. IT IS ALSO USED TO DESCRIBE A TYPE OF NOISE SUCH AS INK PLOTTING, STATIC, ILLEGIBLE FONT ETC.
CHANNEL
SOCIOLOGISTS AND OTHER THEORISTS HAVE POSITED THIS AS A MAJOR CRITICISM OF THE MASS MEDIA.
Portrayal of violence
○ Excessive sexual depictions
○ Use of vulgar language
○ They want to know how such content may affect their children and whether it causes unwanted behaviour forms in society
THIS INTERNATIONAL MEDIA HOUSE BECAME A MODEL FOR OUR LOCAL RADIO AND TV STATIONS. THE PRESENTERS WERE ALL TRAINED TO LOOK AND SOUND LIKE THOSE OF THIS PARTICULAR ENTITY. GIVE THE ACRONYMN AND ITS MEANING.
BBC - BRITISH BROADCASTING CORPORATION
A group of consumers who avoid change and may not be willing to adopt a new product until all traditional alternatives are no longer available.
LAGGARDS
THIS IS A NEWSPAPER WHICH WAS DISTRIBUTED AMONG SCHOOLS. IT WAS FIRST PUBLISHED IN 1950.
THE CHILDREN'S OWN
THIS IS AN EXPLANATION FOR THE CONCEPT OF PSYCHOLOGICAL NOISE.
PERCEPTIONS AND JUDGEMENT MAY BE A DISTRACTION IN THE COMMUNICATION PROCESS. INDIVIDUALS MAY NOT BE WILLING TO ENGAGE IN COMMUNICATION WITH OTHERS BECAUSE OF FACTORS SUCH AS CLASS, RACE, NATIONALITY GENDER, RELIGION, POLITICS ETC.
A TEN LETTER WORD STARTING WITH P; WHICH IS KNOWN AS A TOOL/TECHNIQUE EMPLOYED IN ORDER TO GET PERSONS TO THINK AND ACT IN A PARTICULAR WAY. HITLER EMPLOYED THIS TECHNIQUE THROUGH THE MASS MEDIA OF HIS TIME.
PROPAGANDA
IN 1959 THIS NATIONAL HERO NORMAN MANLEY ESTABLISHED A MEDIA ENTITY WITH THE AIM OF EMULATING THE SUCCESS OF OTHER INTERNATIONAL BROADCASTING COMPANIES.
NORMAN MANLEY
Within the rate of adoption, there is a point at which an innovation reaches EVERYONE. WHAT TWO WORDS DID RODGERS USE TO DESCRIBE "EVERYONE".
A critical mass
THIS MEDIA HOUSE, STARTED PROVIDING providing commercial television services in March 1993
CVM TELEVISION