Media Language
Signs and signifiers belong to this theory.
What is Semiotics
Stereotypes are considered these.
What are oversimplified and generalised ideas or images about a particular group of people?
The term target audience.
What is a specific group of people a media text is designed for?
A company buys up the competition.
What is horizontal integration?
Women's Rights, Civil Rights, the Beatles and Women's Realm have this in common.
What is the 1960s?
An element of media that contributes to the overall meaning of text
What is mise en scene?
Laura Mulvey's contribution to film theory.
What is the 'male gaze'?
The opposite of a passive audience.
What is an active audience?
Odhams and TCO are examples of this business practice.
What is vertical integration?
The date and issue David Bowie, Ocalan's Angels and Teenage Utopia appear together.
What is Huck, issue 54, 2016?
The concept of intertextuality.
What is the relationship between different media texts?
Real world demographics are reflected this way.
What is the inclusion of different ethnicities, genders and sexual orientation?
Shirky and Jenkins' shared view of social media.
What is increased interactivity and user-generated content?
Ubisoft broke into the handheld market with this combination.
What is Assassin's Creed 3 and Assassin's Creed Liberation and PSVita?
A narrative structure that breaks through both language (semiotics) and media (narratology).
What is transmedia storytelling?
The two definitions of sound in a movie.
What is the use of diegetic and non-diegetic sound?
Intersectionality is displayed most commonly like this.
What is the interconnected nature of social categorisation?
The concept behind the hypodermic needle theory.
What is the idea that media message are directly injected into the minds of passive audiences and influencing their thoughts.
DR, SVT & BBC have this in common.
What are Public Broadcasting Stations?
The release of Assassin Creed Liberation and Assassin Creed 3.
What is significant in 2014 in the video game industry?
Celebrities promote products through advertising.
What is endorsement?
Queer coding is hidden in this manner.
What is subtly coding a character as queer without explicitly stating it?
Cultivation theory and television are connected by this.
What is the idea that long-term exposure to media content shapes individuals perception of reality?
Binary opposites in The Bridge and Peaky Blinders comply with this theory.
What is Structuralism?
Tommy, Danny and Morten all have this in common.
What is PTSD?