Brown/Peterson & Peterson Technique
Serial-Position Effect
What factors influence the
capacity of working memory?
100

What are the remember these 3 words

- Begin
– Pillow
– Carton

100

what is serial position effect ?

U-shaped relationship between a word’s position in a list and it’s probability of being recalled




100

What is chunking?

Organizing several numbers together as one unit

200

What happens after multiple trails?

Begin, Pillow, Carton: After multiple trials, difficult to
recall words

200

What is recency effect?

better recall for items at the
END of the list

200

What is semantics?

The meaning of words and sentences

300

What happens to material held in memory

less than a few seconds is
generally forgotten; very fragile

300

What is primacy effect?

enhanced recall for items at
the BEGINNING of the list

300

What is proactive interference (PI)?

When we have difficulty remembering new material because old material interferes.

400

Who was a British psychologist?

John Brown

400

Why the better memory for early items?

-No competition with earlier items





400

Release from Proactive Interference

performance on new category similar to performance on first item “Begin”




500

The three main techiques


- Presents items to remember
– Distracting task (prevents rehearsal = repeating
item silently)
– Recall of items

500

What another the better memory for early items?

Rehearsal more likely in beginning




500

What is information-Processing Approach?

Our mental processes are similar to the operations of a computer

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