Choice in a World of Scarcity
Demand and Supply
Labor and Financial Markets
Elasticity
Consumer Choice
Production, Costs and Industry Structure
Perfect Competition
Monopoly
Monopolistic Competition and Oligopoly
100

Economists use this term to indicate what people must give up to obtain what they desire, also indicates the forgone value of the next best alternative. 

Opportunity Cost

100

The situation where quantity demanded equals quantity supplied

Equilibrium

100

The “price” of borrowing in the financial market; a rate of return on an investment

Interest Rate

100

An economics concept that measures responsiveness of one variable to changes in another variable

Elasticity

100

Satisfaction derived from consumer choices

Utility

100

Cost of production that increases with the quantity produced; the cost of the variable inputs

Variable Costs

100

This term describes a firm in a perfectly competitive market where it must take the prevailing market price as given.

Price Taker

100

The legal, technological, or market forces that may discourage or prevent potential competitors from entering a market

Barriers to Entry

100

Any action that firms do to make consumers think their products are different from their competitors'

Product Differentiation

200

All possible consumption combinations of goods that someone can afford, given the prices of goods when all income is spent; the boundary of the opportunity set.

Budget Constraint

200

For this type of good, the quantity demanded falls as income rises and conversely, quantity demanded rises as income falls

Inferior Good

200

A price floor that makes it illegal for an employer to pay employees less than a certain hourly rate

Minimum Wage

200

When the elasticity of supply is less than one, indicating that a 1 percent increase in price paid to the firm will result in a less than 1 percent increase in production by the firm; this indicates a low responsiveness of the firm to price increases (and vice versa if prices drop)

Inelastic Supply

200

A branch of economics that seeks to enrich the understanding of decision-making by integrating the insights of psychology and by investigating how given dollar amounts can mean different things to individuals depending on the situation

Behavioral Economics

200

General rule that as a firm employs more labor, eventually the amount of additional output produced declines

Diminishing Marginal Productivity

200

Level of output where the marginal cost curve intersects the average cost curve at the minimum point of AC; if the price is at this point, the firm is earning zero economic profits

Break Even Point

200

A government rule that gives the inventor the exclusive legal right to make, use, or sell the invention for a limited time

Patent

200

Many firms competing to sell similar but differentiated products

Monopolistic Competition

300

Examination of decisions on the margin, meaning a little more of a little less from the status quo.

Marginal Analysis

300

This economic "law" indicates that a higher price leads to a greater quantity supplied and a lower price leads to a lower quantity supplied, while all other variables are held constant

Law of Supply

300

Improvements in the productivity of labor will tend to..

Increase Wages

300

The relationship between the percent change in price resulting in a corresponding percentage change in the quantity demanded or supplied

Price Elasticity

300

A higher price means that, in effect, the buying power of income has been reduced, even though actual income has not changed; always happens simultaneously with a substitution effect

Income Effect

300

The additional cost of producing one more unit; mathematically, MC=ΔTC/ΔL

Marginal Cost

300

Each firm faces many competitors that sell identical products

Perfect Competition

300

When an existing firm uses sharp but temporary price cuts to discourage new competition

Predatory Pricing

300

When firms act together to reduce output and keep prices high

Collusion

400

A diagram that shows the productively efficient combination of two products that an economy can produce given the resources it has available.

Production Possibilities Frontier

400

The resources such as labor, materials, and machinery that are used to produce goods and services; also called inputs

Factors of Production

400

The imposition of a price ceiling on a market often results in...

A Shortage

400

The extremely elastic situation of demand or supply where quantity changes by an infinite amount in response to any change in price; horizontal in appearance

Infinite or Perfect Elasticity

400

The additional utility provided by one additional unit of consumption

Marginal Utility

400

A firm as achieved this when he long-run average cost of producing output decreases as total output increases

Economies of Scale

400

The additional revenue gained from selling one more unit

Marginal Revenue

400

Removing government controls over setting prices and quantities in certain industries

Deregulation

400

When a few large firms have all or most of the sales in an industry

Oligopoly

500

The economic "law" that indicates as we consume more of a good or service the utility we get from additional units of the good or service tends to be less or smaller than what we received from earlier units

Law of Diminishing Marginal Utility

500

When a change in some economic factor (other than price) causes a different quantity to be demanded at every price

Shift in Demand

500

Laws that impose an upper limit on the interest rate that lenders can charge

Usury Laws

500

The percentage change in the quantity of good A that is demanded as a result of a percentage change in the price of good B

Cross-Price Elasticity of Demand

500

When a price changes, consumers have an incentive to consume less of the good with a relatively higher price and more of the good with a relatively lower price; always happens simultaneously with an income effect

Substitution Effect

500

Period of time during which all of a firm’s inputs are variable

Long Run

500

Level of output where the marginal cost curve intersects the average variable cost curve at the minimum point of AVC; if the price is below this point, the firm should shut down immediately

Shutdown Point

500

Economic conditions in the industry, for example, economies of scale or control of a critical resource, that limit effective competition

Natural Monopoly

500

A branch of mathematics that economists use to analyze situations in which players must make decisions and then receive payoffs based on what decisions the other players make

Game Theory

M
e
n
u