What are the Search Price Points?
Automated is $449 and $649
Agency is custom starting at $1,000
What are the Social Ads (IG/FB) pricing?
Automated - $349 and $549
Agency - $650 min spend
How much does the Review and Advanced Social Suite cost?
$349
How is geofencing pricing structured?
By impressions:
25k - $249/mo; 50k - $449/mo
70k - $649/mo; 90k - $849/mo
150k - $1,349/mo
How is engage Missed Call package pricing structured?
Total number of units X $2.89 for Missed calls, $4.39 for All Calls and $.99 for Emergency Maintenance
Name 2 differences between Search Automated and Search Agency?
Search Automated has - 2-3 day turnaround, only reports impressions and clicks, designed for website traffic
Search Agency has - more robust reporting, an analyst assigned, customization, designed to drive leads
Why is 1P data important for Social Ads?
1P data allows you to target in-market renters, legally target on social platforms. Without 1P data, you are targeting EVERYONE.
How many times do we post to FB, IG and Google each month?
Facebook - 8
Google - 4
IG - 4
How many locations does the customer need to provide to start a geo-fencing campaign?
15 locations
65% of all calls
What is the differentiator on how we run a search campaign with 1P data?
Our 1P data allows us to bid on the user, while the competitors are only bidding on Keywords.
Match the age demo to the social platform:
TiKTok, SnapChat, IG and Facebook
24-44, 18-32, 30+ and 18-36
TikTok:18-36; SnapChat:18-32
IG:24-44; Facebook:30+
True or False:
Properties with 10 or more recent reviews average 140% more leads than properties without recent reviews.
True
Name 2 types of locations that we can not target?
K-12 schools, hospitals, military bases
What is the national average % of missed calls?
52%
What info do you need to make a search spend recommendation?
Community Size and Location, Current Occupancy, Targeted Occupancy, Targeted Start date and Timeline
True or False:
Rent. customers who add Social ads to their Marketplace listing see a 350% monthly increase in their leads.
False, they see an increase of 35% in leads
What is the difference between boosted post and Facebook Ad?
Boosted post will help give you organic content increased exposure, as a normal post is only seen by 3-5% of your followers.
Facebook Ad is paid advertising that targets a specific audience who may or may not already be a follower. The ad is build to drive an action, awareness or sale.
Why does our Geo-Fencing use mobile devises and not desktop/laptop?
Apps within mobile devices have the best accuracy when geofencing locations, therefor we have tighter parameters.
What is the ROI for every dollar spent on RentEngage?
$169
When does search data populate in RentHQ?
14 days after the campaign starts
How much time does the average American spend on social media per day?
2 Hours and 14 Minutes
What % of consumers are more likely to use a business with positive reviews?
94%
What Geo-fencing data do we report on?
Impressions and Clicks
How long does it take for the Chatbot to go live?
48 Hours