This popular rule suggests spending 50% of your income on needs, 30% on wants, and 20% on this.
What is Savings?
This "scarcity" trick uses a fake countdown timer to make you think a sale is ending in 5 minutes when it actually isn't.
What is False Urgency?
You get a text saying your "UPS package" is stuck at a warehouse and you need to click a link—this is a classic example of this.
What is Phishing (or Smishing)?
Instead of looking at the total price, you should look at this cost to see if the big bag of Takis is actually a better deal.
What is Price per Ounce (or Unit Price)?
This 9-digit number is the "skeleton key" to your financial life and should never be shared over DM or text.
What is your Social Security Number (SSN)?
This strategy involves having your paycheck automatically move a portion of money to savings before you even see it—it's called "Paying" this person first.
Who is Yourself?
Named after a bug-filled hotel, this pattern makes it incredibly easy to sign up for a subscription but nearly impossible to cancel it.
What is a Roach Motel?
In 2026, hackers might use an AI version of your friend's voice to ask for money over the phone; this is known as a "Deep" this.
What is a Deepfake?
These "off-brand" products (like Kroger or Great Value) are often made in the same factories as name brands but cost 30% less.
What are Store Brands (or Generic Brands)?
This security layer requires a password PLUS a code sent to your phone before you can log in.
What is Two-Factor Authentication (2FA)?
To calculate how long it takes for your money to double with interest, you use the "Rule of" this number which just happens to be the product of 8x9.
What is 72?
This happens when a site sneaks an extra item, like "shipping protection," into your cart without you clicking it.
What is Sneak into Basket?
This "P" word describes a scam where old investors are paid with money from new investors until the whole thing collapses.
What is a Ponzi Scheme?
This browser extension automatically searches for the best coupon codes while you're at the checkout screen.
What is Honey (or similar extensions like Capital One Shopping)?
You are entitled to one of these for free every year from companies like Experian to make sure nobody has opened a credit card in your name.
What is a Credit Report?
Unlike a regular savings account, this type of account (abbreviated as HYSA) offers much higher interest rates, often found at online banks.
What is a High-Yield Savings Account?
The practice of making the "No" button say something embarrassing, like "No thanks, I don't like saving money," to make you feel bad.
What is Confirmshaming?(Shaming)
If someone asks you to pay for something using one of these "cards" from Target or Amazon, it is 100% a scam.
What are Gift Cards?
This "M" acronym refers to the price the company suggests a store sell an item for, though stores often ignore it.
What is MSRP (Manufacturer's Suggested Retail Price)?
This is the act of a criminal putting a fake card reader over an ATM or gas pump to steal your card info.
What is Skimming?
If you want to calculate exactly how much your money will be worth in the future with interest, you use this formula:

What is the Compound Interest Formula?
This is the term for "unseen" charges—like service fees or convenience charges—that only appear at the very last step of checkout.
What are Hidden Costs (or Drip Pricing)?
This advanced scam involves a hacker tricking your phone provider into moving your phone number to their device to bypass your 2FA.
What is SIM Swapping?
Stores often sell milk or eggs at a loss just to get you in the door, a strategy known by this two-word term.
What is a Loss Leader?
This type of identity theft involves a criminal combining real and fake info to create a completely new, "fake" person.
What is Synthetic Identity Theft?