OG Codes
Where Do I Send Them?
Tia Talk
What does this mean?
What do I tell them?
100

The standard wheel on the 2020 Escape Titanium.

What is 19" Machine-face Aluminum with Dark Tarnished painted pockets. (64F)

100

Where we send a customer who is reserving a Mach-E for his/her business.

What is an EV Certified dealership?

100

The expected time of the 2021 Bronco World Premier.

What is July, 9 2020?

100

PHEV

What is Plug-In Hybrid Electric Vehicle?



(esourcebook glossary)

100

The customer asks if their brochure will have a PCO.

What is, “We have a variety of programs that are sent out across many different mediums. In the past, we have had such offers appear in our vehicle brochures; however, programs are always changing so there is no guarantee that your brochure will include such an offer.” ?                         (Sharepoint: quick notes and scripts)

200

The code for a manual transmission on the 2019 F-650 Super Duty (Diesel Straight Frame).

What is manual transmission is not available?

200

Where we send a customer who is a Bronco enthusiast who would like to purchase Bronco collectibles and apparel.

What is the Bronco Amazon Store?

(www.amazon.com/fordbronco)

(esourcebook Bronco FAQ)

200

Tia recommended these three tips to help get a Why-Buy out effectively on a call.

What is make the moment for the Why-Buy, mention it right after the hold and be excited for the customer?

200

GVWR

What is Gross Vehicle Weight Rating? 

Maximum allowable weight of a fully loaded vehicle (includes curb weight, optional equipment, payload weight and weight of driver and all passengers). Located on the vehicle.

(esourcebook glossary)

200

The customer has a situation that requires that they have the dealership call the BAC.

“You will have to go to the dealership. The dealership then can look into their Ford resources and get in contact with their Ford representatives.”

(Team Meeting Notes from 4/29)

300

The code for an egress window and the 2 other options required for it on the 2020 Transit Passenger Van XLT.

What is 17L (Egress Window), Only available with Windows-All Around, Fixed (17F). Requires Privacy Glass (92E) 

300

Where we direct an 'essential worker' to see if they qualify for a complimentary oil change.

What is their local Ford Dealership or the Rewards Center (800)755-0347.

(AAF)

300

This is the goal score for the CX Survey overall experience.

What is 86%?

300

EcoBoost

What is Engine technology found on Ford turbocharged, gasoline direct-injection engines that contributes to fuel efficiency and enhances power when compared to conventional gas-powered engines?

(esourcebook glossary)

300

Customer states that because of COVID their vehicle order is delayed and their PCO will expire before delivery. They want an extension or exception on the PCO.

What is, “Unfortunately, these offers are not able to be extended or generated upon demand. We can, however, provide you with the current national incentives.” “If you have any questions regarding the program or would like to have consideration for the offer, you must work with your dealership.” ? (Sharepoint MPH quick notes and scripts)


400

This is the order code combination for the Escape SE PHEV .

What are Body Code: U0E (FWD); Order Code: 600A


400

Where we send a customer who has a service business and would like to do business with Ford.

400

These are the 6 (very important) elements that make up our Program Standard.

What are the Why-Buy, Incentives, Dealer Locate, Test Drive, Brochure and Email Address Verification?

400

DRW

What is Dual Rear Wheel?


(esourcebook glossary)

400

Customer wants to speak with a Supervisor and you want to de-escalate.

What is, "I have researched all of my available resources and have done everything in my scope to assist you. My supervisor has the same resources I do and will tell you the same thing."

(Team Meeting Notes from 4/29)

500

The code for the 'Taxi Package' on the 2021 Transit Connect.

What is the 'Taxi Package' was deleted?

500

Where we send a customer who needs the wiring diagram for a 1999 Escort SE.

What is www.motorcraftservice.com 

(Found in AAF)

500

If a customer mentions a vehicle, we put these 3 things in the Vehicle Section of the case we are making in GCCT.

What are the Model Year; Make; Model/ Vehicle Line?

500

GCWR

What is Gross Combination Weight Rating?

The maximum allowable weight of the towing vehicle and loaded trailer including all cargo and passengers.


(Sharepoint- towing terms)

500

The customer is upset that the Bronco debuts on O.J. Simpson's birthday.

What is, "We are set on debuting the all-new Bronco on July 9. The date is purely coincidental."?

(Official Response from Ford)

M
e
n
u