Functions of Marketing
What are the 4 P's of Marketing?
What is Price, Product, Promotion, Place
The key objective of a small business owner is to generate what
what is Profits
This form of ownership has no US Federal Taxes
What is a Non-profit
This person Created the company
what is founder?
Non cash compensation
what is equity
What is another name for the 4P's of Marketing?
What is the marketing mix
Entrepreneurs are willing to take on new opportunities and unknown ______ to grow their businesses rapidly
What is risks?
This form of ownership is best for international business even with being double-taxed.
What is a C corporation
What is CFO?
set rate of pay for hours worked
what is an hourly rate?
Raising brand awareness to encourage a consumer to make a purchase is called_________
What is Promotion?
Tangible items that require pick-up or delivery are ________ products.
What is Physical?
Easy to create but comes with unlimited liability
What is Sole proprietorship?
This Person owns stock in the company
What is stockholder
usually found in sales roles, with variable earnings based on success
What is commission?
Transporting the goods or services to the consumer
What is distribution?
When a ___________ purchases an item from a business, it is a business-to-consumer transaction.
What is a consumer?
This ownership shares financial backing and burden
What is a partnership?
This Person reports to the board of directors
a distribution of earnings, often quarterly, by a company to its shareholders
What is a dividend
Getting the money needed to run a marketing campaign.
What is financing?
_________ employees are paid a fixed amount each pay period.
What is a salary
This form of ownership is Ideal for a single owner seeking low risk.
What is an LLC
This Person has a vested interest in the success of the company
What is a stakeholder?
are a popular form of additional compensation that can significantly boost employee morale and motivation
What is a bonus?